If it’s time to do some upgrades in the lingerie department, you can count on H&M to bring you a variety of fab new alternatives worth taking into account especially with the new lookbook featuring Arlenis Sosa Pena, who is currently the muse of Lancôme. With a fabulous feminine and flirty allure, the newest lookbook from H&M features pieces that are seductive and feminine without being over the top. A hint of innocence can be sensed in the simple combos which are more focused on giving off a fab classy allure rather than simply flashing as much skin as possible.
Shapewear, push up bras, nightwear… take your pick. The alternatives are fairly diversified in each category be it in a classy manner in the flattering neutrals we’ve come to expect or featuring a few colorful and bold ensembles which instantly give off a youthful vibe. For the girly girls out there, lacy details might prove right up your alley. Releasing your inner vixen, after all, is by no means a straight, fixed strategy that fits everyone in the same way. Whether you need a bit of help in order to look your best or you simply look for some extra options to make sure your look stays hot without having to waste too much time selecting the most flattering options, the label sure has plenty of things to keep you covered.
There are plenty of surprises and interesting new launches on the roll from the Swedish retailer, so if you’re planning on starting to renew your new season wardrobe, you should definitely stay tuned for the H&M spring 2013 key pieces and more. Starting with February, the retailer will launch a global clothes recycling project that will take old, unused clothes in any condition to be reworned, refashioned or recycled into different products. This is a project in collaboration with I:Collect and aims to prevent textile waste from going to landfills. In exchange for the castoffs, clients will receive a voucher with a discount for purchasing an article of their choice. The new season style update can thus be even more affordable.
Photo courtesy of H&M