The new Pull & Bear spring/summer 2013 campaign puts on display the brand’s latest creations and its vision of the contemporary Pull & Bear girl. Shot in the Canary Island of Lanzarote and featuring models Simone Nobili, Valerija Sestic, Daniela Braga and Justin Barnhill, the label’s new campaign pushes to the center of our attention sizzling designs that feel relaxed and chic altogether, garments that are infused with statement elements that will surely make you stand out of the crowd.
Wearable? Totally, as the brand has always built its designs having this particular highly important factor in mind and a quick glimpse at the campaign should be enough to get your pulse racing as you wait for the designs to hit the stands. Some of these design from the Pull & Bear spring/summer 2013 campaign are already put on display in the brand’s stores while the rest will make their way gradually to the fashion scene, so be sure to keep an eye on your fave items and add them to your collection as soon as you have the chance as their beauty will surely get them flying off the racks!
So, which direction to style does Pull & Bear proposes fashion enthusiasts to take? Apparently, a path towards fashion items revealing vintage influences, leaning slightly towards bohemian and with ethnic or oriental patterns, designs that are created for the contemporary urban fashionistas that want to look stand out of the crow without however being regarded as eccentric. An array of jackets featuring cool prints, embroidery accents or embellishments are accentuated as being a requirement especially in spring, so be sure you combine comfort with style by choosing to layer on top of your fave streetstyle outfit a cool jacket.
This year dresses and skirts have been aiming for our hearts and the creations featured in Pull & Bear’s spring/summer 2013 campaign reveal the ultimate must haves from this particular niche. From maxi dresses to maxi skirts, short light-as-air skirts and form-fitting minis anything goes as long as they feature the right patterns. Lace, embroidery and chiffon are the fabrics and elements to look for when it comes to dresses and skirts as this year they can be paired with cool sweaters and cardigans, so mixing and matching should definitely become your focus if you want to ooze that iconic sophistication that never goes by unobserved.
If however you’re not all that into romantic-vibe garments, focus on shorts, shirts, printed tees and distressed jeans as when mishmashed to perfection these rather everyday garments can too look oh-so-fabulous and truly distinct, just take your cue from the Pull & Bear spring/summer 2013 campaign and prepare to be showered with compliments!
Photo courtesy of Pull & Bear