Macy’s Marilyn Monroe fashion collection has already caused a massive stir among fashion enthusiasts although it has yet to hit the stores as the sex-symbol of the 50s and 60s has inspired millions of women across the world throughout time with her incredible sense of style mixed with a high dose of mystery.
The collection created in collaboration with LF USA and Authentic Brands Group, the company that bought the intellectual property of Marilyn Monroe LLC sometime in January 2011, is set to target a more youthful niche, that of women with ages ranging from 16 to 22, so don’t be surprised if the retailer will manage to get young fashionistas lining up at the door to get their hands on the designs.
According to Macy’s chief marketing officer, Martine Readon, the new Macy Marilyn Monroe fashion collection that is expected to dominate the juniors department, brings stylish ensembles with a retro vibe adapted to suit the contemporary young woman, a collection that is ‘very feminine and flirty’.
So, what to expect from the Macy’s Marilyn Monroe fashion collection? Well, signature staples of Marilyn and more modern designs that display the diva’s photograph, outfits ranging from midi halter dresses that flare from the waist down, cropped trousers, shorts and front-tie shirts, comfy girly denim and stylish tees. These last items will feature iconic photographs of Marilyn Monroe, so make sure you grab on to your fave as soon as the collection hits the shelves as they’re probably going to sell like hotcakes!
To our delight, the quite diverse lineup that will hit Macy’s stores sometime this March will be paired with affordable prices ranging between $29 and $89 and if everything goes according to plan, the collection will grow with time, so that you darlings can rock an array of iconic fashion items that have in the past managed to make heads turn, designs that are revamped to meet the standards to the modern style seekers!
Chic, youthful and featuring bright, warm-tone pigmented fabrics, the first line of Marilyn Monroe clothes will attract a generous amount of attention so keep an eye on the line and check out the complete collection that will be promoted in magazines and online, as soon as it is made available to see if it suits your style!
Photos via WWD