The Guess spring/summer 2014 campaign shot by photographer Yu Tsai brings into the spotlight a myriad of vacation ready ensembles with a sultry twist. Blonde bombshells Samantha Hoopes, Olivia Greenfield and Danielle Knudson show off some of the brand’s smoldering hot picks for sandal season, styled by the talented Veronique Droulez.

The new Guess campaign for spring/summer 2014 brings a myriad of cool denim pieces worth analyzing a bit closer, since denim pieces are one of the most trusted staples when it comes to head-turning looks for a variety of occasions. 

From sexy curve-hugging jeans to cool rompers, shorts and corset-inspired tops, the label brings diverse options in different washes, so the palette of options is quite varied.

Guess Campaign Spring Summer 2014Guess Ad Campaign S S 2014

Another motif which seems to prevail in the new Guess ad campaign is polka dots, which bring an extra touch of femininity to the youthful new ensembles. From sexy off shoulder dresses to fab bandeau tops, there are plenty of options worth taking a closer look at. Other noteworthy options are checkers, which are a fresh yet classy option for the hot months.

Guess Campaign Shots Spring Summer 2014Guess Campaign 2014

Among the sexiest pieces included in the new Guess spring/summer 2014 campaign are printed sundresses, cool lace pieces with plenty of transparent portions which definitely makes the items instant attention grabbers. Beyond the cool individual pieces the new line brings into the spotlight, however, it’s also worth taking time to look at the bigger picture and maybe implement some of the styling tricks the label uses in its new line.

Cool accessories have a great impact in creating a stunning look which instantly impresses. The label’s choices for fab looks that still manage to have an effortlessly chic allure? Cool statement earrings, eye-catching belts and interesting jewelry pieces. Of course, beach waves are also a great choice for completing most casual summer looks.  

See also:Kate Hudson for Lindex Spring/Summer 2014Madewell Campaign Spring/Summer 2014