Haute couture shows always gather la crème de la crème of the fashion industry and no matter what types of style directions are endorsed, it’s always interesting to see how the biggest names shape the feeling of ultimate refinement and sophistication each year. The Armani Prive label is always bringing new evidence to consolidate its status as an industry leader and the 2013 couture show was one more proof that the label still carries a strong role among the industry leaders. After the luxurious reptilian-inspired looks from its previous couture collection for spring 2012, come a series of interesting modern abstract vibes that are perfectly in line with the newest seasonal trends.
Between so many lovely dresses and elegant evening gowns, it can be easy to fall into the trap of thinking that exquisite style must absolutely feature conventional touches of femininity. While this side is also explored in detail, the edginess and sophistication that masculine elements can bring to the looks is far from being neglected. High shine fabrics and precise geometric cuts can be quite impressive as elegant gowns in terms of statement making potential. Across the collection a wonderful blend of options playing up different style perspectives can be easily noticed.
On the one hand, there are plenty examples that highlight the power of focusing on all of the most important details of a piece through minimalistic lenses, while on the other hand we find plenty of lovely designs that capture the spotlight through delightful prints and a modern take on playing with proportions. The color palette is no less exciting to analyze. If the first part of the show brings uber versatile chromatic choices, the second is all about bringing a myriad of high impact tones that are guaranteed to turn all heads. The refusal to commit to one single vision and display multiple motifs and perspectives is one of the most intriguing options of the new show by Armani.
The main reason behind this rather eclectic approach is well justified by the desire to highlight “an echo of different cultures. As if you’re touring the world and taking different references from different cultures and you obviously make them more for today’s world.” Perhaps this is the main reason why the label opted to add fabulous head pieces to complete the looks and emphasize the theme even more. All in all, it was an interesting set of choices that definitely translates into wearable options for the real world as opposed to conceptual pieces suitable for runways only.
Photos courtesy of Giovanni Giannoni for WWD