Alessandra Ambrosio’s Planet Blue clothing line launches just in time for festival season. The line titled ále by Alessandra is the supermodel’s first foray into fashion design and is inspired by the stunner’s own fashion style: “The line is based on how I dress—it has to be versatile, sexy and sensual, and very feminine,” she stated a while back adding that “forever on vacation” was the vibe she was going for.
Given the fact that bohemian ensembles with a fun twist are the label’s specialty, the partnership seemed quite intuitive according to the VS model who stated that: ‘I cannot think of a better place to launch the apparel for my brand. The authentic bohemian beach vibe is the perfect backdrop for my very first collection.’
A single glace at the newest ále by Alessandra creations which are targeted mainly towards women between the ages of 18 and 35 is enough to make us realize that the model’s description is indeed very accurate. Alessandra herself poses for photographer James Macari in some of her favorite pieces. Those who are looking to invest in feminine printed maxi dresses and cropped tees will undoubtedly find plenty of cool staples worth analyzing a little closer.
Though the Brazillian stunner seems to favor ladylike maxi dresses and other summery essentials with a discreet sultry vibe, the ále by Alessandra line also includes sexier pieces which can prove great picks once the temperatures start soaring. Shorts and practical skirts made from lightweight materials are among the most daring pieces from the new line.
The fashion items from the ále by Alessandra collection are sold exclusively on Shop Planet Blue.com and in Planet Blue stores for prices ranging from $60 to $260. It seems like the interest for the new line is quite high as a piece from the new line is already sold out even though the line only hit the website yesterday, so if you see anything that catches your eye, definitely consider ordering it sooner rather than later.