After some rumors concerning Lana del Rey’s endorsment deal for H&M, the label has confirmed the news and even released two teaser images to make our anticipation grow to a whole new level. We felt the campaign has a great potential to amaze and it turns out we weren’t wrong at all. The diva’s charm and the old siren quality channeled manage to mesmerize fans instantly and make fashionistas crave the new offerings instantly. As always, the Swedish brand makes standing out and looking fab easy and manageable.

Retro vibes can be the element you’re looking for to make your new season looks stand out. With a variety of both colorful and versatile items worth experimenting with, getting the best of both worlds is a lot easier. Feminine vibes are not neglected, however, the styling more than the pieces themselves is the thing that really defines the look and takes it to the next level. Sure, a body con dress or peplums are great buys, but the high volume ‘do along with the fun accessories or the glamed up curls styled into stylish pigtails really amp up the girly allure.

Getting your print fix isn’t challenging at all since the diva sports plenty of gorgeous pieces that are sure to turn heads this season. Whether you want to put a fun spin to your pants collection with a new fun printed pair or prefer to stick to the more tried and tested approach of drawing attention to your upper body, the label can make you desire for novelty a reality. But the list goes well beyond printed goodies. Can you not crave the wine colored skirt instantly?

From basic pieces down to accesories, the label sure knows how to put the focus exactly where it’s most needed. Whether you’re into the multitude of on trend pieces to freshen up your wardrobe or just lust any of the gorgeous accessories that really set a new standard as far as the overall vibe of the outfit is concerned, the new alternatives are extremely covetable. Updating your look affordably is definitely interesting and extremely doable with these gorgeous pieces.

Photo courtesy of H&M