Blogger Chiara Ferragni from The Blonde Salad strikes a pose for Tod’s Touch accessory collection for spring/summer 2013 in a beautiful campaign made in the prestigious and dreamy setting of Villa Necchi in Milan. Chiara looks gorgeous and admits that this is once-in-a-lifetime experience.
“Wearing the Tod’s D-Bag is an experience that has to be framed. It is exactly with this intention that a new project, which I love calling ‘My Tod’s Experience’, was born! Four different looks showing how the Tod’s style can satisfy everyone and how Tod’s D-Bag can be perfect in such different occasions. A photoshoot shot in the unforgettable Villa Necchi Campiglio in Milan, which is now also featured on Tods.com homepage. And if the photos are not enough…You can watch the backstage video of this incredible experience in such a magical place,” Chiara wrote on her blog.
Tod’s creates aww-inducing goodies for the modern, sophisticated woman. The designs are impeccable and ooze a particular chicness and elegance. This is not the first time the famous brand collaborates with a blogger for their campaigns. Denni Elias from The Chic Muse appeared in Tod’s Signature campaign fall/winter 2012-13.
Another blogger that chosen to star in a Tod’s Touch campaign was Hedvig Opshaug from The Northern Light. On the associations coming to her mind when she thinks of Tod’s, Hedvig said that, “To me Tod’s is a strong classic brand with a heritage, that represent high quality and timeless casual chic. I think Tod’s appeal to men and women of all ages who live an active life on the go.”
The new Tod’s Touch spring/summer 2013 collection features uber-chic shoes and bags in bright colors but also in go-with-everything neutrals. Eye-popping shades and unusual proportions enhance these goodies, highlighting every detail, in perfect harmony with the brand’s values.