While most makeup brands chose to take a softer approach to beauty this fall by turning towards the beauty of brown tones mixed with sensual reds and pinks, MAC Cosmetics, the go-to brand when it comes to professional makeup, took a more daring approach to style by concentrating on brigning fabulous frosty, intensely pigmented eyeshadows that can define the eyes to perfection without too much effort. The brand’s Electric Cool makeup collection for fall 2012 features 12 limited edition eye pigments and a professional brush to help you achieve a salon-look in minutes, so if you’re ready to find out if any of the pigments are ‘calling your name’, browse through the fab collection and select your new season beauty boosters.

MAC proposes a bolder look for the new season, a modern look suitable for the power-women, a look that is created using intense, electrifying pigments that can be mixed and matched to deliver perfect results with a frosty finish due to the infused pearlescent pigments. However, as not all occasions can be honored while wearing a deluxe, rich colored makeup, the brand put on display some wonderful nude/brown/pink pigments that will sizzle from day to evening. Perfect for both the romantic and the edgy fashionistas, MAC’s Electric Cool makeup collection for fall 2012 is definitely worth every bit of attention, so check out the hues included in the collection and tell us which ones will make it to your beauty kit this fall:

Pure Flash! – pale champagne

Superwatt – Light shimmering taupe

Dynamo – mid-tone coral

Love Power – soft shimmering rose

Coil – copper bronze

Electroplate – cool gunmetal grey

Blacklit – black with multi-dimensional pearl

Brilliantly Lit – bright acid yellow green

Fashion Circuit – bright Kelly green

Switch to Blue – rich cobalt

Infra-Violet – mid-tone pink violet with blue pearl

Highly Charged – rich purple with pink pearl

In addition to the pigments, MAC’s fall 2012 collection also features the 249 Large Shader Brush which you can use to apply the pretty pigments as you desire. Use the pigments to create a monochromatic or a multi-chromatic makeup depending on your mood as the trendy hues look fab alone as well as combined.

Photos courtesy of MAC Cosmetics