When talking about Pull & Bear, the first things that pop into our heads are a gazillion of statement-making and fashion-forward clothes and accessories. Okay, but did you know that the famous Spanish brand has recently launched a new collection of fragrances called ‘Shot’? Well, yes, we are excited to announce you that there are three irresistible, unisex scents with a fresh, young and uncomplicated touch.

The simple yet uber-inspiring advertising campaign for Pull & Bear’s perfume line features models Amra Cerkezovic, Zuzanna Stankiewicz and Anders Hayward. The campaign was captured through the lens of UK photographer Scott Trindle, whose work could regularly be seen in famous magazines such as i-D, Vogue UK and US, Another Magazine, Vogue Homme Japan or Dazed & Confused.

The design of the bottle represents a camera that aims to transmit young people’s love of snapping shots of everything they see and sharing their experiences on the social networks through a fragrance. The brand’s project was made in collaboration with students of the Master’s Degree in Art School of Engineering and Design, who over the last few months have intensively worked in order to materialize their own unique take on a camera.

Pull and Bear Orange Shot 2013 Fragrance

Orange Shot

Now, are you curious to find out the main ingredients of these scents? Okay, so first, there is the Orange Shot, a fresh, citric, and incredibly addictive fragrance that alluringly opens with a mix of fresh citrus and continues with its middle part consisting of spicy and subtle velvety notes. The base is formed of amber and wood with a hint of lily of the valley and sandalwood.

Pull and Bear Green Shot 2013 Fragrance

Green Shot

Did someone say happy-go-lucky and innocent? Hooray! Check out Pull & Bear’s Green Shot, a smooth and clean, just-out-of-the-shower perfume that stands out through its invigorating scents. A green, refreshing burst opens the fragrance which is perfectly completed by middle notes of orange blossom and floral bouquets and herby base notes.

Pull and Bear Casual Shot Fragrance 2013

Casual Shot

A little more sensual and aphrodisiac yet with a simple and easy-to-wear feeling is Casual Shot. This fragrance make us dream of an unforgettable journey in the Orient. The scent starts with top notes of cooling petitgrain with a hint of mandarin and grapefruit. The middle notes represent a refreshing combination of algae and aromatic plants, whilst the base is a subtle mix of musk and wood, although the marine notes are clearly perceptible, lingering right through to the finish.

Photo courtesy of Pull & Bear