The new Givenchy Dahlia Noir L’Eau has been launched. Back in 2011, Givenchy released the original Black Dahlia fragrance under the guidance of Ricardo Tisci. The scent was then described as a dark, mysterious, sophisticated yet feminine scent.

The new Dahlia Noir L’Eau version is built around lighter notes, with romantic vibes more suited for the warm season. Don’t be fooled by the light and romantic allure of the new scent, though. The seductively mysterious accents that defined the new season are still present.

It seems that most luxury labels are maintaining a cautious approach, expanding on their previous successes rather than opting for new projects. This is definitely true for Givenchy, given the fact the new project kept the advertising choice made two years ago. Fans of the label will definitely have a deja-vu feeling seeing model Mariacarla Boscono. We couldn’t think of anyone better to represent the label than her, especially since she is a muse for the scent.

Givenchy Dahlia LEau New Fragrance 2013

The ad campaign, photographed by Mert & Marcus adequately creates a more optimistic vibe without removing the edgy allure the name of the fragrance evokes.

What bouquet of scents aims to enchant our senses this time? Well, Givenchy Dahlia Noir L’Eau perfume first seduces with cool citrus and neroli tones. A heart of rose petals helps create an alluring romantic vibe while base notes patchouli, cedar and musk complete this seductive bouquet which is sure to prove an olfactory delight.

Despite various concerns regarding the success of the Dahlia Noir fragrance by Givenchy given the source of inspiration behind it, the scent performed remarkably well, being received well by fashionistas everywhere, so we have every reason to believe that the new Dahlia Noir version will be received with similar enthusiasm. The Givenchy Dahlia Noir L’eau fragrance is available in 50, 95 and 125 ml versions.

Givenchy Dahlia LEau New Fragrance 2013

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Photos: Givenchy