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Marni enters the fragrance business with its first scent ever. Find out more about its release date, inspiration and its defining notes. ... Read More
Marchesa debuted its first ever fragrance titled Parfum d'Extase. Check out the mesmerizing floral scent signed by the renowned fashion label and see if it can become your new signature scent! ... Read More
For the ad campaign of his new Just Cavalli for Her fragrance, designer Roberto Cavalli tapped hottie Georgia May Jagger. Check out the result of their collaboration! ... Read More
Lolita Lempicka tapped 14 year old actress Elle Fanning for the campaign of the Le Premier Parfum re-launch. Check out the dreamy result! ... Read More
Juicy Couture drew inspiration from the aura of being in love with its Viva La Juicy La Fleur fragrance. Find out all the details about the new delicious floral fragrance! ... Read More
Britney Spears launches 'Fantasy Twist', a new fragrance which combines two of her most popular scents. Find out more! ... Read More
Donna Karan captures the essence of some of the most inspirational women of the moment and has the campaign to prove it. Check out the inspirational personalities the designer chose for her new Woman fragrance ads. ... Read More
After a myriad of lust-worthy garments that satisfied our appetite for fashion, Isaac Mizrahi goes on a similar quest with its first fragrance, titled Fabulous. Find out more about this exciting initiative. ... Read More
The list of the lust-worthy fragrances of the year just gained a new addition: the Mademoiselle Ricci perfume, a romantic modern scent from the renowned Nina Ricci luxury label. Find out more about it! ... Read More
Julia Roberts reminds us all that life is beautiful in the new Lancôme campaign for a new fragrance, La Vie Est Belle. Find out more about the newest project of the brand. ... Read More
The lady who managed to spark controversy with every appearance, Lady Gaga is preparing to launch her first fragrance Fame, which was branded by Coty chief executive officer as innovative. Check out the direction Gaga went with her fragrance! ... Read More
Valentino launches the new fragrance Valentina Assoluto, a nocturnal, mysterious and seductive scent that will take your senses on an enchanting journey. ... Read More
If the first Taylor Swift fragrance has left you wanting for more, you're in great luck as the star is on the verge of continuing the success of the original version with a new scent titled 'Wonderstruck Enchanted'. Find out more details next. ... Read More
'Snow White and the Huntsman' hottie, actress Kristen Stewart has inspired girls all over the world with her relaxed style and now the actress who agreed to be the face of Balenciaga's Florabotanica fragrance, opens up to her fans about what drew her to the scent, so find out what she had to say! ... Read More
It seems that Nicole Richie is a 'spring of creativity', as the fashion and accessories designer has just unveiled her first scent, so check out the details on Nicole's first perfume, after the jump! ... Read More
Blake Lively has been announced as the new face of Gucci's latest fragrance, Première. The lovely actress will appear in the print ads, shot by Mert Alas and Marcus Piggott, and will star in a short film, directed by Nicolas Winding Refn. The perfume is set to be launched in July. ... Read More
Dior is preparing a series of interesting changes to the Dior Addict fragrance range. The high end label is planning on revamping the three scents and prepares a fun new campaign for summer 2012. ... Read More
Escape into an enchanting fairytale world with the help of Anna Sui's latest fragrance 'Fairy Dance' as the perfume's sweet, all-girly scent will dare you to resist it. Model Frida Gustavsson channels her inner-fairy and leads the promo poster for the oh-so-summery fragrance, so find out more details about it, next! ... Read More
Indulge in a fabulous spring reverie with the newest Bvlgari Mon Jasmin Noir, L’Eau Exquise fragrance. Pamper your senses with the magical mixture of floral and fruity aromas. ... Read More
Showing your support for same sex marriages will soon become a lot more stylish thanks to the newest Bond No.9 scent created in collaboration with I Love New York state agency. Find out more about the fabulous notes of the perfume and the launch date. ... Read More
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