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It was back in 2008 when H&M and Designers Against AIDS teamed up and launched a special collection named Fashion Against AIDS (FAA). Now, this is the fourth year when this beautiful collaboration materializes once again into a fashion collection entirely dedicated to the fight against AIDS. For 2011, this remarkable initiative comes with a unique unisex collection able to meet everyone's needs, both men and women. Moreover, the new line offers the possibility to raise money in order to increase HIV/AIDS awareness among youth, bu... Read More
Keeping our style fresh and interesting on a regular basis is much easier if we are regularly exposed to new style suggestions coming from various sources. The well known brand H&M is certainly doing its part in terms of offering up-to-date style guides as it is constantly releasing new collections that are created to suit the multitude of distinct types of needs that several categories of customers might have. Integrating many of the latest fashion trends in a single outfit while maintaining a balanced approach proves to be a challenge ... Read More
The H&M spring/summer 2011 collection brings casual, laidback, yet chic items perfect for the warm season. Long dresses and skirts, '70s-inspired flare high-waisted pants, cardigans, shorts, vests and blazer jackets are some of the key elements in the new line that perfectly mixes fun and classic minimalism using colors, shapes and prints. "It’s great to reinvent your wardrobe at the beginning of a new season. Fashion doesn’t change as drastically as it used to, so you could easily get last season’s favourites to work with smart ... Read More
Frida Gustavsson has the perfect looks for the latest campaign brought to us by popular Swedish retailer H&M. This new campaign is added to a series of other amazing ones featuring some of the biggest names in modeling. In many of its latest campaigns H&M collaborated with famous supermodels such as Gisele Bundchen or Freja Beha Erichsen and Raquel Zimmermann for the label's Spring 2011 Awakening Campaign. Now, it's time for Swedish model Frida Gustavsson to complete this group and star in the new H&M campaign photographe... Read More
Pull out all your style strategies to become a real trendsetter this season. Our favorite fashion brands flood the market with the most inspiring and versatile collections. It's time to skim through them and pick up all the must have style hints that help us pull off a new season look. This time the ultra-successful model Jourdan Dunn decided to accept the privilege of working with H&M and build up a statement collection of school-chic inspired outfits. The H&M Romantic Preppy Spring 2011 collection radiates a playful and flirty allu... Read More
Famous Swedish retailer H&M is back again with a new collection that must be shared. The H&M 'Essentials' lookbook by Ann-Sofie Johansson for spring/summer 2011 focuses on the head designer's fashion favorites. The line focuses on casual, effortless clothes, perfect for all those who want to keep their appearance while staying comfortable. As the name suggests, the collection includes beautiful, stylish essentials and tailored versions of casual clothes, such as elegant blazers and jackets, yet teamed in amazing, fashionable ... Read More
The internationally known brand H&M knows that the only way to a fabulous, enviable look is through fashion as well as makeup. It is absolutely amazing what a difference makeup can make for anyone and the new makeup collection signed H&M is supposed to bring the fun back through color. With the new fashion trends set, the company has inspired itself and create a fabulous summery makeup products feature bright colors, mainly pastels to everyone's delight so check out H&M's spring 2011 makeup collection and create a myriad of fab m... Read More
'H&M support global impact', 'H&M contributes to the Millennium Development Goals', 'H&M supports flood victims in Pakistan', 'H&M support the fight against drugs', 'H&M and WaterAid' are some of the projects and initiatives run by the Swedish retailer. Besides, in 2008, H&M also joined forces with Designers Against AIDS (DAA) in order to create a collection called Fashion Against AIDS (FAA), having as main goal to spread the message of safe sex in order to stop HIV/AIDS amongst young people worldwide. For it... Read More
Quit torturing your feet with killer heels! It's your lucky day as the beloved fashion house, H&M, launched a rich repertoire of footwear designs to furnish all trendsetters with glam accessories. If your wardrobe needs a quick makeover, use these chic wedges, ballerina flats, and even clogs to perk up your new season outfits. Adopt the biggest style trends inspired by the runway shows of the most talented designers and polish your walking skills with these dapper shoe designs. The H&M Shoes Catalog 2011 radiates romance and the bree... Read More
Summertime is almost here. Are you ready to enjoy it in style? If you still haven't found all your season's favorites, take a peek at the H&M spring/summer 2011 lookbook, featuring Victoria's Secret supermodel, Erin Heatherton, and you'll certainly see something to crave for. From boho, floral-printed dresses and lovely skirts to shorts and jeans, the collection has a casual, fresh flair that will bring out the romantic side in you. Simple, yet stunning! We all agree that every fashionista needs a maxi, ground-skimming dress. An... Read More
Summertime is all about parties, weddings on the beach and beautiful nights spent out with your friends. Still, there's no reason to forget about fashion and style. And H&M is a constant source of inspiration, always bringing extremely flattering and versatile items appropriate for a wide range of occasions. This time, the famous Swedish label has created an amazing collection called 'By Night', having as image the adorable British model Emma Maclaren. Obviously, the key element of the H&M By Night collection is the dress. F... Read More