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Youthful and seriously chic, H&M's Divided Girls February 2013 looks underline the fact that the Swedish multinational fashion giant knows what contemporary fashionistas want when it comes to fashion & style and since the cool garments are paired with an affordable price tag, it's no surprise the new designs signed by the label are flying off the shelves! The brand already gave us a glimpse at what's about to come this season through the H&M Divided Girls spring 2013 Lookbook, but it seems that H&M is trying to make the path... Read More
Great strides in eco fashion deserved to be celebrated in style and the H&M Conscious spring 2013 campaign, featuring French beauty Vanessa Paradis is certainly a great example. Unlike many brand ambassadors, chosen solely for their good looks, the actress does her best to practice what she preaches: "I like being part of something like the Conscious collection at H&M. I try my best to shop consciously, and vintage is very much part of my wardrobe. I love the style and it works in an eco-friendly way because I like to use and reuse o... Read More
Chicness overload is brought by the new H&M Modern Retro spring 2013 lookbook as the giant Swedish retailer focused on bringing fashionistas numerous style options to take and still look fashionable this year and one of these styles that will bring true fashionistas to their knees is retro with a modern twist! Now, after watching some of the world's most popular models parade down the catwalk waring the creations of some of them most reputable fashion houses today, determining that vintage/retro is the ultimate style to focus on isn't ex... Read More
The new H&M's Rock'n'Roll Mansion Collection for the upcoming warm-weather season is fronted by rock star spawn Georgia May Jagger. The youngest daughter of Rolling Stones rocker Mick Jagger and supermodel Jerry Hall looks cool as she strikes a pose for renowned photographer Terry Richardson. Well, since spring means white and light neutrals matched in a rock chic look, it's time to stand out from the crowd putting together a mix of sleek styles, complete with heels and hints of shine. The gorgeous British beauty, who also appear... Read More
The H&M fall 2013 Paris Fashion Week show has been unveiled at Musée Rodin in the presence of Hollywood A-listers such as Ashley Olsen, Emma Roberts and Chloe Moretz as well as fashion stylists and fashion editors from which we have to name Anna Dello Russo and Eva Grealdine Fontanelli from ELLE Italia. Expectations were running high as several guests expressed their desire to see innovative designs that still have that affordable price tag all while veering away from looking retail and exuding a bit more of that high-end chicness that w... Read More
H&M's Divided Accessories spring 2013 lookbook definitely raises the fashion bar when it comes to cool, statement-making goodies able to add instant interest to our combos. So, are you gorgeous dolls ready to kick off sunny days fashion? Oh, we certainly are, so we searched the web for the hottest offerings and had to share them with you. And since the famous Swedish retailer doesn't cease to surprise us with a zillion of to-die-for pieces, we were excited to show you their latest catalog featuring the right accessories to comple... Read More
H&M Divided has a new surprise for its European fans as the cool retail line joined forces with one of the hottest newbies in the German Rap-scene, CRO, and the result is oh-so-fabulous. Fun, youthful and fierce the new H&M Divided Design by CRO collection will surely sweep you off your feet if you're all about street-chicness as he laid back, attitude-packed garments are made to steal the spotlight. The Swedish multinational fashion-retail giant seems to be on a roll as this year the brand unveiled its first ever H&M Fall 2013 P... Read More
Magdalena Frackowiak stars in the new H&M Modern Boho lookbook rocking some really cool pieces from the Swedish retailer's latest collection. Boy oh boy, there is an array of to die for clothes and accessories guaranteed to give a wow-worthy refresh to our wardrobes. So, we stumbled upon the label's lookbook and had to share it with you gorgeous fashionistas. You'll certainly find some extremely alluring goodies to add to your closet. Ah, H&M's new lookbook has filled us with joy! Now we're ready to have some fun and play ar... Read More
The H&M Conscious Collection has already received a lot of attention. The Vanessa Paradis Conscious campaign has already given us a glimpse into the season's main offerings for hit season for concerned shoppers, however the new range had a distinguishable casual flair. The new H&M Conscious Exclusive Collection broadens the palette of options with plenty of covetable alternatives which aim to bring incredibly fab alternatives for more formal events. The new partywear alternatives from H&M have a classy vibe and focus mostly aroun... Read More
H&M's back with a new style book and all we can say is wow! The new H&M April 2013 lookbook surpassed our expectations as far as style and chicness go as just when we thought things couldn't get any hotter, the Swedish retail brand pushed its creativity level up a notch and managed to come up with new designs that scream hotness! The brand that featured its first ever fashion presentation during Paris Fashion Week Fall 2013 chose to take a new route to style, a more grown-up path to chicness where simplicity and sophistication fuse t... Read More
The news that H&M tapped Beyonce for an ad campaign hit not long ago, however back than only a teaser was released. The diva, who got her enviable pre-baby body back in just three months looks as spectacular as her longtime fans have predicted in the new campaign shot by Inez van Lamsweerde and Vinoodh Matadin on an idyllic beach in Bahamas. The diva looks incredibly comfortable in the new swimsuits, which rumors say have been partly designed by the diva herself. While some beachwear alternatives are shown, the center piece of the new ca... Read More