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The Shiseido Ibuki skin care products line is set to be launched in September and targets Millennials or Generation Y consumers, women between the ages of 25 and 34. The new line, consisting of seven products and a starter kit is aimed to help customers tackle some of the most common skin problems they are faced with like oiliness, visible pores or rough skin.Heidi Manheimer, chief executive officer of Shiseido Cosmetics America explained the intent behind the new products to WWD.com: “By 2017, Millennials will outspend Baby Boomers in this ... Read More
Remember the last year's BB cream craze? CC creams are the new product in town that promise to be as big, and it's called CC cream! Learn all its benefits and where to get CC creams! If you are one of those girls who is always doing her best to take care of herself and to look good, then you are surely familiar with BB creams. Short for blemish balms or for beauty balms, the BB creams were the greatest creams of the year 2012. All beauty brands produced them and all consumers used them. They started being produced in Korea and then e... Read More