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Lady Gaga's Fame Fragrance Branded as Innovative
She's managed to stir up the entertainment scene with her innovative sound and look and it seems that now Lady Gaga is preparing to conquer new terrain, this time in the world of perfume. Lady Gaga is preparing to battle other celebrities who launched into the fragrance business by launching her very first scent titled 'Fame', a perfume that has been labeled by Coty chief executive officer 'innovative'. Mr Beetz said about the house's collaboration with Lady Gaga that: “Lady Gaga joins a legendary cast of talent for whom Coty has created sce...
Beyonce's New Fragrance: Heat The Mrs. Carter Show World Tour
Beyonce's Heat fragrance gets a fab new version for The Mrs. Carter World Tour. The star has been making the headlines for quite a while now with everything from the controversial dress sketches to fashion campaigns which help popularize one of the her new singles. The new limited edition Heat Mrs. Carter World Tour fragrance is the latest surprise the star has prepared her fans.This time, Beyonce is focusing on a “introducing a new kind of fire” and paying tribute to the “amazing momentous journey” she's experiencing: "I wanted to give [my ...
Mariah Carey's Forever Fragrance
We can’t separate a new scent from its name, so this fragrance should have been, and it is, just like Mariah, opulent. Developed by perfumer Olivier Gillotin of Givaudan (who also created perfumes for Givenchy, Gloria Vanderbilt, Christian Dior, Ralph Lauren or Balenciaga), “Forever” speaks about a beautiful period of Mariah Carey’s life. “I am in a wonderful place right now, surrounded by all the things I love, and Forever captures this moment in time.” This is the second fragrance signed Mariah, after M by Mariah Carey, who came to light...
Rihanna's New Fragrance Reb'l Fleur Launch
It seems that Rihanna is joining the ever-growing number of celebrities that have a signature perfume. The 22-year-old singer from Barbados is set to launch her first fragrance next month. For her new project, reports say that RiRi has teamed up with Parlux Fragrances Inc. The perfume is described as “a musky mix of vanilla, patchouli and amber”. The name of the perfume is Reb'l Fleur and is inspired by the singer's grandmother. “My grandmother in Barbados used to call me her Rebel Flower,” Rihanna told People.com. As for the special scent,...
Blake Lively Is the New Face of Gucci's Première Fragrance
Blake Lively has been named the new face of Gucci's latest fragrance, Première, set to be launched in July. The stunning 24-year-old actress will appear in the house's print ads, shot by Mert Alas and Marcus Piggott, and will star in a short film, directed by Nicolas Winding Refn. Frida Giannini, Gucci's creative director, said that Lively is the perfect choice to represent the perfume. "In conceiving this fragrance I was inspired by timeless Hollywood glamour and the iconic leading ladies of Hollywood's golden era. Blake's unique style and ...
Victoria's Secret Love is Heavenly Fragrance
Love is fresh. Love is pure. Love is Heavenly. And this is Victoria's Secret most romantic and cheering fragrance with notes of water lily, mandarin flower and luminous musk. It's a fascinating combination of scents that perfectly captures the essence of that once-in-a-lifetime moment when you realize that you're irremediably in love. Alluring and fresh, the new Victoria's Secret fragrance will make every girl feel beautiful and sensual. Lindsay Ellingson is the face of the campaign alongside Dream Angels Elyse Taylor and Erin Heatherton. Th...
Scarlett Johansson for Dolce & Gabbana's 'The One Desire' Fragrance
What happens when temptation meets seduction? Well, a new scent is born! Oh, and a new super-cool collaboration! Yes, such as the one between gorgeous Scarlett Johansson and Dolce & Gabbana. The actress has been named the new face of the brand's new fragrance called 'The One Desire'. Speaking about the new perfume, Luigi Feola, P&G Prestige vice president, said that, "This is for the woman who wants to feel unique, beautiful and sensual. She owns the room when she enters. She’s not just noticed, she attracts the attention of everybod...
This Is It - The Worldwide Premiere
Michael Jackson's comeback concerts were to have begun in July. Unfortunately, we'll have the chance to see only the movie that presents more than 100 minutes of his rehearsals. Many memorable moments are presented about his great ambition to do the best comeback. The movie had it's premiere in more than 18 cities at the same time, and continuing to be released in more than 110 countries around the world till this weekend. Among the celebrities who have been on the red carpet event, are Katy Perry, Adam Lambert, Jennifer Love Hewitt, Will Sm...
Beyonce Heat Fragrance Ad Controversy
It seems that Beyonce's first fragrance Heat ad has raised a great controversy in Britain where parents seem to have reported the video as being inappropriate for kids to watch. Beyonce Heat fragrance ad controversy has triggered a response from Coty, the company behind this luscious perfume, a response which doesn't agree with the parents which claim the ad is too provocative and too revealing. The reps claim the ad was only showing the “sexy” style of Beyonce and that she was at no time naked. There is a scene where B seems to be naked in...
Heidi Klum to Launch her First Fragrance
Although she left Victoria's Secret a few months ago, Heidi Klum is by no means planning to retire from the fashion and beauty industry. On the contrary, the beautiful 37 year old supermodel seems to be as energetic and determined to start new projects as always. Wondering what's on Heidi's mind lately? Her latest project involves releasing her own fragrance that will be called Shine. The first steps in the development of this project have already been taken as she has recently signed a deal with Coty Inc, the world's largest fragrance compa...
Halle Berry Launches "Reveal" Fragrance
Halle Berry's third fragrance "Reveal" perfectly completes the perfume collection that includes "Halle" by Halle Berry, which was launched last year, and "Pure Orchid" by Halle Berry, launched five months ago. Having a light and fresh scent of plumeria, peach and mimosa, the new fragrance manages to balance classic elegance and refinement and a modern, sexy spirit. In fact, the 44-year-old-actress said that "Reveal is an invitation for women to share their story, to reveal some parts of themselves that they have not yet expressed. It has a p...
Kirsten Dunst for Bvlgari Mon Jasmin Noir Fragrance
It is already known the fact that Kirsten Dunst is the face of Bvlgari's latest fragrance called "Mon Jasmin Noir." The scent is set to be released globally in April. Dunst is therefore joining actress Julianne Moore who stars in an ad campaign for Bvlgari's accessories and jewelry. In order to launch the fragrance, the brand has planned a special party with a Mediterranean Eden theme which will take place on February 25, during Milan Fashion Week at the Bvlgari Hotel, and the gorgeous 28-year-old actress will be the guest of honor. Beside t...