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Hair stylists are constantly perfecting their styling techniques and help you achieve a great look without too much effort, so run through the following professional hair styling tips and embed them in your styling rut. Give your hair a boost of volume while the hair is still wet as this way the result will last longer. Use a blower and a round brush to dry the hair with precise movements starting from the roots and working the way down the hair shaft. Divide hair and take 2-inch sections at a time. Start with the nape of the neck towards th... Read More

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The style chameleon reputation of Katy Perry convinced beauticians that she's the perfect diva to act out the role of the Little Mermaid in a gorgeous and new ad for ghd's latest revolutionary styling tool. Her dramatic makeovers and intriguing beauty updates turned the 27-year-old singer into a real trendsetter. The campaign immortalized by photographer David LaChapelle portrays Katy in a sparkling and fairy-tale scenario with a fab bridge and gloomy streetlights. The Katy Perry ghd Air hairdryer campaign keeps amateur and professional hair... Read More

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