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If one can try to best describe the spring season, most likely that the first word one could think of is flowers. And H&M’s spring collection for 2010 is all about flowers. The flower patterns applied to each of the collection’s items are inspired by something different: some of them are abstract; some of them are glamorous, while others take inspiration from ethnic floral. Take a closer look at this collection and you’ll instantly feel like in a huge garden filled with the most beautiful lowers ever. Applied on delicate chiffon ... Read More
It seems that the exclusive collection designed by Lanvin for H&M is highly awaited as this is definitely a collection which has brought designer luxury to the reach of most women due to the more than reasonable prices of the uber-fabulous outfits and accessories. Lanvin is definitely one of the biggest names in the fashion industry as behind the name a great amount of talent, work, high quality and innovation can be discovered, characteristics which are the main ingredients to success. Alber Elbaz, the creative director for La... Read More
Right after finding the rather shocking news that Karl Lagerfeld will design for Macy's, a new similarly unusual but very exciting rumor is beginning to excite the imagination of style conscious women with refined taste who are looking for affordable designer pieces. Although it might seem rather unusual to some, rumors say that Tom Ford is planning to design a limited edition collection for the retailer. The rumors have brought a lot of excitement and controversy for various reasons. While successful partnerships between famous designers a... Read More
International fashion retailer H&M has been working with the cult label Swedish Hasbeens to create a special spring/summer 2011 wooden-soled footwear collection. The new line, inspired by the traditional Swedish styles of the '70s, will hit worldwide stores starting with April 20, 2011. There will be three styles of clogs in different colors made according to the Swedish brand's specific methods and using environmentally friendly materials. Emy Blixt, founder and designer of Swedish Hasbeens, says about this new collaboration th... Read More
Bloggers have become essential and irreplaceable in the fashion industry, while their opinion weighs a lot. Elin Kling, a Swedish blogger, collaborated with the famous brand H&M in order to create a new collection set to be launched on February 3. However, the line will only be available in Sweden in 10 selected stores in Stockholm, Gothenburg, Malmo and Uppsala, with 10% of sales to be donated to UNICEF. Well, it is worth mentioning that Elin Kling is the first fashion blogger to ever design for H&M. The Elin Kling for H&a... Read More
As the perceptions of beauty become to expand it seems like the most well known retailers are starting to conform to the new standards an adjusting their marketing strategies accordingly. This is also the case of the well known Swedish brand H&M has recently announced that a new capsule collection featuring plus size pieces called Inclusive. The collection, which will feature 20 pieces is extremely feminine and stylish. Fabulous trendy floral prints, polka dots, flirty 50's style party dresses and skirts, cardigans, tops and even lingeri... Read More
Controversy is no strange to Rihanna who managed to launch a real series of restrictions coming from the authorities of no less than 11 countries as well as the BBC's daytime radio. Indeed the delicate content of the video that lines up a multitude of scenes in which the young diva and other characters are portrayed in different postures would lead to Rihanna's 'S&M' video banned in 11 countries. The inappropriate content of the music video shows Rihanna dressed in pink latex and whipping her co-actors. As the suggestive title reveals, t... Read More
It seems that the people behind H&M have directed their attention towards the environment in the attempt of supporting sustainability. This concept has been highlighted by environmentalists for years now, and H&M is trying to do something about it through the launch of the new H&M Spring 2011 Conscious Collection. Sustainability is trying to promote environmental protection and the conservation of non-regenerable materials, so that future generations will be able to enjoy all that Earth has to offer. In this respect, green materi... Read More
The collection that is available to the fashion armada from February 10 will provide us with a micro-capsule of fabulous party wear designs that look stunning when teamed up with all silhouettes. H&M is eager to grant the ever increasing number of fashionistas with the hottest looks inspired by some of the key runway trends. Making a similar long-term investment to arm up your wardrobe with mesmerizing and uber-flattering apparel ideas would secure your reputation as an up-and-coming style chameleon and icon. Polish your fashion skills b... Read More
If there is one brand that constantly comes with new ideas and collections, that is definitely H&M. In this case the fascination for the Swedish label is totally understandable as it became an endless source of style. Its latest ads for the Spring Awakening Campaign feature two popular models, chameleon Freja Beha Erichsen and gorgeous Raquel Zimmermann. Photographed by Daniel Jackson, the ad campaign for the Spring Awakening collection has something of the seventies vibe, with lots of denim items such as shirts, jeans, shorts an... Read More
H&M is one of the most active clothing retailers in the industry having a variety of interesting initiatives both in terms of inspiration for the latest collections and also marketing campaigns. After releasing the Spring Awakening campaign featuring the talented supermodels Freja Beha Erichsen and Raquel Zimmermann, the brand has continued in a similar note and chose the uber famous supermodel Gisele Bundchen as a promoter for the latest ad campaign. The Swedish brand has proven to be extremely active in the fashion industry, releasing ... Read More