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Max Mara The Elegante 2013 collection is filled with feminine dresses that are definitely worth taking into account. After a variety of utilitarian pieces spotted in recent Max Mara collections, the newest collection is definitely a nice variation. The inclination towards romantic accents is somewhat unexpected but the new pieces are definitely extremely covetable. Breathtaking, as the label hopes? We'll let you be the judge of that.Since the spring/summer 2013 trends were focused mostly around utilitarian touches and abstract vibes, fe... Read More
Jennifer Garner is the face of Max Mara. Though typically the news that a Hollywood star represents a luxury label wouldn't prove exactly a novelty, in this case, the partnership is a first for both of the parties. This is both the first time Jennifer Garner is the ambassador of a fashion label and the Italian label's first celebrity spokesperson.Chairman Luigi Maramotti explained exactly why the '13 Going on 30' star is suitable for the brand in an exclusive statement for WWD.com:“Jennifer Garner is a real woman, not a cover girl, not a sta... Read More