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The London 2012 Olympic games are just around the corner. Lacoste is definitely the style atelier that promises a few ultra-comfortable and revolutionary clothing items for the participants. Besides this major project, the Paris-based designer Felipe Olivieira Baptista decided to build up a glam chic and sophisticated collection of ensembles and accessories for the autumn months. The Lacoste fall 2012 handbag collection and the outfits in general were inspired by the French Olympic ski team of 1966. Retro style silhouettes meet the modern vi... Read More
It's that time of the year again. The New York Fashion Week 2013 edition, featuring the hottest fall 2013 options is about to start. We're dying to see what Lacoste is preparing for the cold season of 2013. Continually focused on the bringing fun vibes to sporty options, Lacoste is definitely a label which managed to stay true to its original vision without losing any of its relevance in the process. On the contrary, we'd argue that the label's modern vision has evolved constantly shaping fashionistas' expectations in the process. This defin... Read More
Alexa Chung is well known for her one-of-a-kind style. She became a real muse for every fashionista in the world managing to pull together different, cool outfits. Now, she is the new face of Superga, an Italian trainer brand famous for its sporty preppy styles. The ad campaign featuring Alexa Chung, set to be released in February, is an important collaboration for Superga since it marks the brand's 100th anniversary. The "It's on With Alexa Chung" presenter has something special and rather unconventional about her as she somehow ma... Read More