Jennifer Lopez Global Ambassador for Gillette Venus
The beginning of the year abounds in celebrity featured campaigns of all sorts as companies are trying to consolidate their position on the market or to release new products. This is also the case of Gillette who has recently named their global ambassador for their Gillette Venus line at Radio City Music Hall in New York. Jennifer Lopez is now officially representing the brand and will be involved in various projects launched by the brand. The star was quick to make a statement regarding her new role as Gillette's spokesperson by highlightin...
Jennifer Lopez Named New Global Ambassador for L'Oréal
Jennifer Lopez, the 41-year-old star who recently accepted to be an American Idol judge will be the image of EverSleek products, a new smoothing line of hair products. “You can’t help that when you work collaboratively with a team where you are the focus that how you look and feel is very important to how you portray something. So what I wear and how the hair and makeup is and how I move and choose to move in the [ad] campaign says a lot for the product and what we are trying to portray,” said Jennifer Lopez for WWD. Jennifer Lopez seems to...
Emma Stone and Olivia Wilde are the New Revlon Ambassadors
Hollywood hotties Olivia Wilde and Emma Stone have added a great endorsement deal to their long list of achievements becoming the global ambassadors of Revlon Cosmetics. The two join a number of celebrities who have represented the brand in the past such as Kate Hudson, Jessica Biel, Jessica Alba, Halle Berry and Elle MacPherson. According to brand representative, Alan Ennis, Revlon’s president and chief executive officer, the two well known actresses are the perfect depiction of the Revlon woman who is “glamorous, confident and bold.” The t...
Nivea Ditched Rihanna as Brand Ambassador
Oh no! Trouble alert in the endorsement heaven! Rihanna's role as a brand ambassador was announced with bells and whistles back in 2011 when brand representatives said that "We are excited to have Rihanna supporting us in our celebration and building a new generation of fans." The initial wave of excitement seems to have wore off completely as now brand representatives don't appear to see her role as the face of the label a good fit. The new CEO of Nivea, Stefan Heidenreich, is definitely not as ecstatic about the star's personality as his...
Selena Gomez Named Style Ambassador for Adidas NEO
Everything Selena Gomez touches turns to gold. Ok, that's a bit of exaggeration, but how else can you explain the fact that her every move gets press coverage and a multitude of fun deals and endorsements? She's already got her first fragrance, has teamed up with OPI for a nail polish line and now she's signed a fabulous and fairly extensive endorsement deal for the Adidas NEO line. She might have alegedly ended a romantic relationship recently yet the star is by no means afraid of commitment. In fact, we won't get to see her in a one time ...
Diane Kruger is the Chanel Beauty Ambassador
Diane Kruger and Chanel have teamed up for a fab campaign. The German superstar will be representing the Chanel beauty line. Her fabulous flawless complexion and her history with the brand has brought her the amazing gig. Long time Chanel fans might recall seeing the star in the Allure fragrance campaign and the Paris-Biarritz handbag campaign. The label explained its choice in an official statement: “With her natural elegance and beauty, Diane Kruger is one of the freshest, most recognizable faces in film. Now an ambassadress for Chanel, Di...