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With growing concerns regarding conventional fashion, ethical fashion is becoming more and more popular. Jaida Hay is one of the retailers that have decided to prove that eco friendly garments can indeed be fashionable. The Jaida Hay spring/summer 2013 collection is titled “Less Is More” and brings a myriad of uber versatile garments with a fairly subtle Victorian allure. The timeless allure of the new season pieces is perhaps the most convincing argument for the new collection. With endless possible combinations, the minimalistic pieces can... Read More