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Katy Perry is one diva that undoubtedly knows how to stay on the media spotlight at all times. This time, however, it's not her eclectic sense of style or her bubbly personality that brought attention on her, but instead, the latest ad campaign in which she stars. As her fans might already know, the “Teenage Dream” singer has agreed to be the first celebrity ambassador for the British-based professional hair styling company GHD. Recognizing her unique fashion sense, Paul Stoneham, Chief Executive Officer of GHD explained the main reasons beh... Read More
Perfect looking curls are one of the hottest trends, a trend which suits every face shape. Curly hairstyles can be natural, obtained with the help of chemical substances or different styling utensils. No matter the length of the hair or the tightness of the curls, if the hair is cut and styled right, it will look dreamy. Curly hair is very appreciated by women because it helps create an angelic appearance, a soft and refined look. To obtain this beautiful and perfect looking curly hairstyle you need to start with the right haircut. Layers c... Read More
Those who are fortunate enough to have naturally curly hair have virtually unlimited possibilities when it comes to styling. Loose curls hairstyles are always highly appreciated due to the fact that they are fairly easy to recreate being considered a romantic, seductive and low-maintenance at the same time. Loose curls are suitable for all kinds of occasions from the most informal ones to more pretentious events. While loose curls are generally associated with long hair there's no reason why loose curls should not be worn by those wh... Read More
Your do needs a volume boost as well as some stylish accessories to stay versed with the stealth trends of the upcoming season. Indeed autumn is just around the corner and its time to adapt your tresses to the new hair styles trends as the chic Fall full curls hair styles perfect for special events as well as casual outings. Midi, short and even super-long hair can be easily tressed to look gorgeous with the best hair styling tools as well as pro sculpting products. Give your hair-length a dimension injection and enjoy the pleasure of your ... Read More
This summer, it's time to give your hair a light, playful touch through beautiful curls. Whether you opt for the rather laid-back, soft and relaxed version or for the chic and groomed one, curly hair is this season's hottest trend. You can create fabulous bouncy curls using a curling iron or heated rollers. If you have natural curls, make the most of them by adding some curling gel and use a diffuser attachment to dry your hair. Summer seems to be the best season for you to embrace and enhance the beauty of your curls applying a shin... Read More
Katy Perry is known for her amazing beauty and style, so no wonder that she was the perfect match to promote the new ghd Scarlet collection. As the new face for ghd, Katy Perry received a total makeover inspired by the roaring 1920s, look captured on film by renowned photographer David LaChapelle. Inspired by Snow White and Evil Queen, Katy Perry dazzles and looks breathtaking in the photoshoot. Hairstyles play a very important role when it comes to beauty and style and ghd has come up with the perfect solution to help your hair receive that... Read More
The style chameleon reputation of Katy Perry convinced beauticians that she's the perfect diva to act out the role of the Little Mermaid in a gorgeous and new ad for ghd's latest revolutionary styling tool. Her dramatic makeovers and intriguing beauty updates turned the 27-year-old singer into a real trendsetter. The campaign immortalized by photographer David LaChapelle portrays Katy in a sparkling and fairy-tale scenario with a fab bridge and gloomy streetlights. The Katy Perry ghd Air hairdryer campaign keeps amateur and professional hair... Read More
The partnership between Katy Perry and ghd is carrying on beautifully with a new campaign. We are quite used to see the star setting the trend hair wise and experimenting with the boldest of trends that immediately make all cameras focus on her and we tend to wonder how it would be like if she focused on a little old Hollywood glamour instead of always aiming for wacky alternatives. Well, the new ghd campaign has the answer and it is predictably great. Embracing a new hair styling perspective wholeheartedly, the star stuns in a series of s... Read More
Curls are the epitome of femininity, a quick way to soften your features and a fun way to change things up once in a while. However, using a curling iron or heated rollers can feel a little cumbersome at times. Plus, frequent heat can leave your hair in a less than perfect condition especially if you like to play with your hair texture a lot. Are there any other options left for girls who don't necessarily want to invest in hair styling tools they're not certain they will use often or for those who wish to spare their tresses from heat damag... Read More
Getting the perfect loose curls for a boho look can be difficult if you don't use the right tools and know how exactly to style your hair. Discover how to create boho curls and waves with a curling iron and a few simple tips.Boho curls look effortless, but they need a little maintenance to create the perfect look. If you're bored of your straight or wavy tresses and want the boho curly look, check out the best ways to get the boho style.Celebrities like Mary Kate and Ashley Olsen, Rachel Zoe and Nicole Richie helped popularize this look, but... Read More
Give your hair a well-deserved break from hot styling tools and try these easy no-heat curls! All you need is a bunch of bobby pins, a mist of hairspray and minimal skill to nail down the look!1. Start by creating a part in your hair and make sure it's nice and straight. Tip! To make sure your no-heat curls last longer, work styling mousse into damp hair prior to drying. 2. Pick up a thin strand of hair next to your part, smooth it out and roll it up between your thumb and index finger. 3. Secure it with two criss-crossed ... Read More