Kristen Stewart Talks about Being the Face of Balenciaga Florabotanica Fragrance
After she landed the role of Bella in the hit movie 'Twilight', actress Kristen Stewart sky-rocketed to fame and her interesting style and natural beauty seem to have captured Nicolas Ghesquière's attention as the designer tapped the hottie to become the face of Balenciaga's new fragrance 'Florabotanica'. The 'Snow White and the Huntsman' actress was never too keen on embarking on product endorsement deals, but it seems that something attracted her to the fragrance, as she agreed to be the new face of the upcoming perfume, which is due to hi...
Dior Addict Iconic Fragrances Relaunched
The Dior Addict fragrances have caught a lot of attention since their first launch. Now the Christian Dior label is planning on re-branding the iconic fragrances with a new and exciting formula and campaign. Model Daphne Groeneveld has been chosen to highlight the new perspective. "She is young, fabulously beautiful, and captivates all who cross her path. Like her, the mythical setting of Saint-Tropez possesses an indefinable je ne sais quoi. With smoldering sensuality combined with irresistible lightness, the young Dior Addict woman dazzles...
Taylor Swift to Launch Second Fragrance, Wonderstruck Enchanted
The comprehensive list of celebrity promoted perfumes just got a little longer. After the massive success of her first fragrance 'Wonderstruck', Taylor Swift aims to cater to her fans' needs with yet another similar project set to be launched this fall. Given the massive success of Taylor Swift's first fragrance, it makes a lot of sense to continue in the same direction and this is precisely the marketing strategy adopted by the star. The star took a moment to describe her latest project and declared for WWD.com: “Wonderstruck Enchanted is...
DKNY Limited Edition Sweet Delicious Fragrance Collection 2012
What do creamy cupcakes and fragrances have in common? Apparently nothing, yet the new DKNY limited edition Sweet Delicious collection brings a real feast to our senses with three irresistible and extremely savory perfumes that one has to add on their spring 2012 carte du jour. If you're hungry for some luscious scents, the menu features Pink Macaroon, Creamy Meringue and Tart Key Lime. Get ready to enter into a real gourmand experience with mouthwatering desserts, fascinating ingredients and mesmerizing essences. The warm season has some di...
Ralph Lauren Big Pony Fragrance Collection for Women
Ralph Lauren is on the verge of launching a new fragrance collection consisting of four scents. The Big Pony collection for women is an extension of the Big Pony for men and aims to bring women in touch with their vibrant side: "With this launch, we bring to young women an appealing message: Live life in color by expressing every vibrant side of you. The Big Pony Collection for Women is a bouquet of exciting fragrances for the iPod generation”, stated Marc Rey, president of International Designer Collections at L’Oréal USA. “The Big Pony C...
Eva Longoria Launches New Fragrance, EVAmour
Celebrity perfumes are becoming more and more popular. This time, it's Eva Longoria's turn to please her fans with a signature scent. In fact, this is the actress' second fragrance. The 'Desperate Housewives' star joined the increasing group of famous scents back in 2010 when she released Eva. Called EVAmour, Longoria's new perfume is more complex than the first one and perfectly reflects the real her. "I'm not used to something that is so layered, and the second one is pretty layered with some pink lady apple and red currant. The first frag...
Signorina by Salvatore Ferragamo Fragrance
The new fragrance signed by Italian designer Salvatore Ferragamo is an interpretation of love, a fragrance that will suit every true romantic as it manages to capture all the elements needed to exude elegance and femininity at its finest. Titled simply Signorina, the perfume features a modern floral bouquet that every lady will love to wear on her skin. Signorina by Salvatore Ferragamo aims to create an alliance between elegance and memorability and it seems that the goal has been achieved as the fragrance has the power to conquer from first...
Bvlgari Mon Jasmin Noir, L’Eau Exquise Fragrance
Bvlgari is one of the top fashion and beauty brands eager to furnish fashionistas with alluring perfume compositions. June 11 is the magical date for the release of the latest Bvlgari Mon Jasmin Noir L’Eau Exquise fragrance. As the third element of the oh-so-voguish Mon Jasmin Noir series, this Eau de Toilette was envisioned also by perfumer Sophie Labbe. The highly-acclaimed beautician characterized this seductive aroma composition in the following way: “For Mon Jasmin Noir, L’Eau Exquise I wanted to give Mon Jasmin Noir a fresher expressio...
Lady Gaga's Fame Fragrance Branded as Innovative
She's managed to stir up the entertainment scene with her innovative sound and look and it seems that now Lady Gaga is preparing to conquer new terrain, this time in the world of perfume. Lady Gaga is preparing to battle other celebrities who launched into the fragrance business by launching her very first scent titled 'Fame', a perfume that has been labeled by Coty chief executive officer 'innovative'. Mr Beetz said about the house's collaboration with Lady Gaga that: “Lady Gaga joins a legendary cast of talent for whom Coty has created sce...
Julia Roberts for Lancôme La Vie Est Belle New Fragrance
Julia Roberts steps back into the spotlight with a fabulous new campaign for Lancôme. The starlet has been the face of the high end brand for quite some time now. In the newest project for the luxury label, the star aims to persuade us that life is beautiful with a new fragrance. The scent is set to be launched this fall and is reportedly the result of no less than 5000 versions over the course of three years and was developed by perfumers Olivier Polge, Dominique Ropion and Anne Flipo. Taking pleasure in simple everyday things, approach...
Mademoiselle Ricci by Nina Ricci New Fragrance
The long list of the lust-worthy fragrances from Nina Ricci expands with a new feminine scent which channels a slightly different set of influences compared to some of the recent scents under the luxury label's guidance which were more focused on poetic aspects. The upcoming Mademoiselle Ricci fragrance reveals a more romantic side of the label with a strong yet subtle modern vibe being mostly dedicated to women from the 25-35 age group. The creative mind behind the scent is Alberto Morillas who focused on creating a timeless scent, which ...
Isaac Mizrahi Launches First Fragrance 'Fabulous'
The upcoming months come with a lot of fab surprises not only fashion-wise as one expects but also beauty-wise. A lot of fashion houses are revving up their scent collections bringing season appropriate and timeless alternatives to the market. Promises for fabulous new products are pouring in and a surprising yet uber exciting debut stirs things up even more. After creating a variety of lust-worthy garments, from gorgeous silhouette enhancing dresses to sportwear and even sexy lingerie styles, Isaac Mizrahi is now trying its hand at fragranc...