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The Calvin Klein Endless Euphoria fragrance will be one of a series of cool scents the luxury label prepares for 2014. The label plans to appeal to a younger customer base with a series of flanker scents that will maintain part of the label's DNA but with a modern twist. “Calvin Klein will be rejuvenated as an iconic fragrance brand by tapping into its roots with politically disruptive, sexually provocative messages and fragrances, housed in a modern architectural simplicity in terms of bottle and carton design that resonates luxury,” Steve ... Read More
Founded in 1968, Calvin Klein is about to release, in September this year, its brand new fragrance, called CK Free. After the great success of CK One, Eternity or Obsession, Calvin Klein is coming up with this new product, a men's fragrance. "CK Free has been created to offer men an everyday escape away from the daily grind regardless of their age, ethnicity or social status. It's very democratic." And indeed it is. It opens up with notes like Thailand star anise, jackfruit, absinthe and juniper berry; its heart is made of suede, ... Read More