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Byblos Campaign 2013

Byblos Spring/Summer 2013 Campaign

Byblos Spring/Summer 2013 Campaign

The Byblos spring/summer 2013 campaign takes inspiration from the 70s which are reflected through a modern perspective. Inspired by the spirit of the era the Italian label brings a fabulous set of feminine alternatives which prove effortlessly refined and even playful. The label focuses extensively on femininity which is why the new season options are centered mostly around feminine dresses. The new season options were captured by fashion photographer Oskar Cecere with art direction by Stefano Roncato. Models Jefimija Jokic, Bibi, Stefan Kn...

Kate Moss for Rimmel London Campaign 2013

Kate Moss for Rimmel London Campaign 2013

The Kate Moss for Rimmel London spring/summer 2013 campaign brings a multitude of fun ideas into the spotlight. The new season is all about going bold and experimenting with spectacular new styles. The hottest Rimmel London products for summer 2013 are making an appearance in the newest ads in plenty of thought provoking manners which can definitely inspire fans to “Get the London look”. Kate Moss for Rimmel London was shot by Inez van Lamsweerde & Vinoodh Matadin. The fab styling was done by Katy England. The supermodel's natural beaut...

Beyonce for H&M Campaign 2013

Beyonce for H&M Campaign 2013

The news that H&M tapped Beyonce for an ad campaign hit not long ago, however back than only a teaser was released. The diva, who got her enviable pre-baby body back in just three months looks as spectacular as her longtime fans have predicted in the new campaign shot by Inez van Lamsweerde and Vinoodh Matadin on an idyllic beach in Bahamas. The diva looks incredibly comfortable in the new swimsuits, which rumors say have been partly designed by the diva herself. While some beachwear alternatives are shown, the center piece of the new ca...

Kate Moss for Kérastase Campaign 2013

Kate Moss for Kérastase Campaign 2013

Kate Moss is the new face of Kérastase. The supermodel will promote the brand's debut hair styling products line. The L’Oréal-owned hair care brand is now moving into styling with 11 new products which are inspired by skin-care formulas and textures, meaning that it will feature ingredients like collagen and micronized polymers. The move is a well justified one if we consider the fact that the brand has almost 50 years of experience in the hair care industry.The new line is meant to expand the possibilities offered by the brand according to ...

Olivia Wilde for Avon 2013 Fragrance Campaign

Olivia Wilde for Avon 2013 Fragrance Campaign

Olivia Wilde fronts the Avon Today Tomorrow Always Amour campaign for 2013. The actress looks completely stunning in the latest ads which promote the new scent which will be launched in May. The title of the new Avon perfume immediately makes one think about eternal love and the new ads further emphasize this idea with a variety of romantic touches which instantly attract attention. If you've doubted the fact that Olivia looks stunning in a wedding dress even for a second, the new campaign will instantly prove you wrong.Brides to be can find...

Saint Laurent Pre-Fall 2013 Campaign

Saint Laurent Pre-Fall 2013 Campaign

Freja Beha Erichsen stars in the latest Saint Laurent pre-fall 2013 campaign. The new Saint Laurent ads have been shot by Hedi Slimane himself. The new campaign is filled with modern elegant yet edgy ensembles which definitely honors the label's core. The preference for black and white pictures definitely helps bring out the refined allure of the new offerings. Aside from displaying some of the hottest pieces for the next months, the new campaign also marks the launch of the new Paris flagship store at 53 Avenue Montaigne, which was also arr...

Marc Jacobs Diet Coke Campaign Revealed

Marc Jacobs Diet Coke Campaign Revealed

The new Marc Jacobs Diet Coke ads are out! After last year's Jean Paul Gaultier for Diet Coke campaign, this year it was Marc Jacobs' turn to show his personality and create a catchy campaign. The Marc Jacobs Diet Coke campaign show's the designer's playful side. The new ads are part of the “Sparkling Together for 30 Years” campaign and have been photographed by Stéphane Sednaoui. The brand's anniversary in Europe is marked by the new campaign which will break out on numerous European markets this year and which is surprisingly fresh and in...

Kate Moss Gets Naked for St.Tropez Campaign

Kate Moss Gets Naked for St.Tropez Campaign

Kate Moss gets naked and shows off her enviable, smokin' hot body in her new campaign for self-tanning brand St. Tropez. Moss confesses that she's been a fan of the label's products for a while now. “I have used St.Tropez since it started. Around 15 years ago, the first time I went to Ibiza, I didn't want to be the only white person on the beach so I had a St.Tropez,” admits Moss. The famous 39-year-old model admits that fake tan “makes me feel more confident, you just feel better when you look in the mirror and you look much healthier. S...

Joop! Spring/Summer 2013 Campaign

Joop! Spring/Summer 2013 Campaign

The Joop spring/summer 2013 campaign brings some seriously covetable options in the spotlight. The German label shatters the notion that formal attire needs to be bland and boring with some incredibly gorgeous ensembles which are meant to make a statement. Sharp tailoring, amazing tones and classy touches with a modern twist might be all that is needed to stand out in the upcoming season. Models Maryna Linchuk & Lars Burmeister show off the spectacular effect a few well chosen pieces can have. Wardrobe basics are highlighted at their tru...

3.1 Phillip Lim Spring/Summer 2013 Campaign

3.1 Phillip Lim Spring/Summer 2013 Campaign

The 3.1 Phillip Lim spring 2013 campaign brings a fabulous set of options into the spotlight. Though the usual creations have a serious allure attached to them, the new alternatives are extremely dynamic, fun and uber versatile or, in other words, everything a fashionista can ask for. Subtlety doesn't rank as high in the designer's priorities for the new season, which means that the combos have an added youthful feel that instantly attracts attention and makes us want to replicate the uber cool vibe of the new season alternatives. The new 3....

Salvatore Ferragamo Spring/Summer 2013 Campaign

Salvatore Ferragamo Spring/Summer 2013 Campaign

The Salvatore Ferragamo spring/summer 2013 campaign revolves around the concept of “majestic elegance” bringing forward various spectacular alternatives with a classy yet edgy allure. This season, the label has chosen to go against the grain and put forward a military inspired collection with an elegant hint. Models Sean O'Pry and Raquel Zimmermann bring the label's vision to life in the new campaign shot by David Sims with plenty of spectacular options which can certainly help fashionistas stand out this season. The new Salvatore Ferragamo...

Mulberry Spring/Summer 2013 Campaign

Mulberry Spring/Summer 2013 Campaign

The preparation for the new season has began and retailers are putting their best creations forward as we speak. Mulberry joins the wide array of labels which give an appetiser as far as the spring/summer season alternatives are concerned. The label has definitely adopted a more serious tone compared with the Mulberry spring 2012 campaign. Practicality and the inclination towards perfect precision when it comes to proportions are two key components of the new looks. When it comes to classiness, it can feel difficult to keep things fresh and ...