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In the quest for capturing a larger market share and revamp its image from a brand that aims to deliver timeless 'investment' pieces to a more modern fashion based brand, the Ann Taylor brand has selected Kate Hudson to bring its newest vision to life to their spring 2012 campaign. The star was more than happy to collaborate with the brand given the fresh vibe of the collection and her appreciation for the brand: “I love fashion, and [Ann Taylor's] new spring collection is so stylish and hip and colorful! As a young girl I looked up to the s... Read More
Charlotte Taylor releases a new youthful, fun and refreshing collection for spring/summer 2012. A bedazzling range of enviable pieces, oh-so-lovely prints and punchy shades of green, yellow and orange. Unbelievably simple yet with an incredible showstopping touch, all the creations in this line scream effortless elegance, boldness and creativity. The fashion designer bets on one-of-a-kind combinations and every single item is tailored to suit all aspects of everyday life. Launched at London fashion week in February 2010 with a fall/... Read More
The season's absolute must-have? A flirty flowy dress, of course. The IT item for the season gets a series of fabulous interpretations in the spring/summer Rebecca Taylor ad campaign. Floral prints, the go to print of designers and retailers for the warm season is inevitably on the spotlight with a casual dress style that is perfect for the days when playing with textures and layering seems a little too much effort and a quick stylish solution is needed. When a more structured outfit is desired, a nylon jacket or a knitted sweater can immedi... Read More
Makeup plays an important role when it comes to our beauty as well as when defining our features being one of the easiest ways to highlight our physical qualities and camouflage our perceived flaws. Although most of us have a well defined signature style finding ways to constantly create interest is an important aspect all of us should take into account in order to be able to explore more makeup styles and expand our knowledge when it comes to the art of enhancing our features. Taking into account some of the latest makeup trends ... Read More
Katie Holmes is officially Ann Taylor's new face for the spring/summer 2011 advertising campaign. The 32-old-year beautiful and talented actress, who is succeeding Heidi Klum, seems to perfectly embody the image of the brand, being the right girl in order to represent it. Christine Beauchamp, president of AnnTaylor Stores Corp said that “Katie personifies the Ann Taylor brand - smart, talented, incredibly chic and living a full life with beauty and grace. We admire and respect Katie for her intellect, kindness and enduring personal ... Read More
The comprehensive list of celebrity promoted perfumes just got a little longer. After the massive success of her first fragrance 'Wonderstruck', Taylor Swift aims to cater to her fans' needs with yet another similar project set to be launched this fall. Given the massive success of Taylor Swift's first fragrance, it makes a lot of sense to continue in the same direction and this is precisely the marketing strategy adopted by the star. The star took a moment to describe her latest project and declared for WWD.com: “Wonderstruck E... Read More
If there's one collection that will make you smile and give you a boost of energy, that is definitely the one coming from House of Holland. Yeah, there are so many playful and youthful goodies in the brand's latest fall 2013 line that it's practically impossible to resist not to get suddenly super-optimistic! Fun and colorful, the pieces seen on the runway featured a kaleidoscope of psychedelic prints and eye-catching colors. Henry Holland named his collection 'NANA RAVE'. Okay, but what is a Nana? “It’s those young girls I see in th... Read More
When you’re experimenting with bolder shades of lipstick for the first few times, don’t go for the high pigmented colors right away. A better way to get used to bold lipstick is to start with sheer coverage and slowly build up more color with a gloss. If you’re ready for a more dramatic look, find out how to wear bold lipstick, from selecting the right shade to making sure that it stays put throughout the day without the need for constant reapplying. 1. Find the Right Shade for Your Skin Tone Making the perfect choice for yo... Read More
Black eyeliners are ageless tools that are often used to create the gloomy or more sparkling atmosphere. The effect it creates is undoubtedly a dazzling one since besides offering a frame to our eyes it also acts as a real magnet to attract the attention of the public. Those who long for bigger statement eyes should join the constantly increasing bold makeup fans who manage to embed the following trend into their both casual and more formal look. The season crowns the beauty of heavy eyeliners and lines up rows of catwalks that port... Read More
Technicolor hair is the ultimate style du jour! Browse through our review of the hottest dramatic hair color ideas for spring and start toying with the idea of going multi-tonal. Don't shy away of the smashing impact these amazing looks create! Get out there and show off your creative side with a refined and ultra-modern hair design. Every girl should discover the positive effect of either natural-looking or edgy highlights on her locks. No more boring tresses if you embrace the hottest hair coloring trends. Use color-protective formulas to ... Read More
While some celebrities made a lasting impression during the awards season, other have consistently shown that they either have great taste or know how to choose a stylist that’s on top of their game. See the best dressed celebrities of 2014, and choose your favorite for the title of best dressed star of the year. From Lupita Nyong’o’s flawless streak of fashion choice to Rihanna’s bold choices, here are the celebrities who really made a big fashion statement this year. Lupita Nyong’o With more appearances on best dressed l... Read More