H&M Spring 2013 Lingerie Collection
If it's time to do some upgrades in the lingerie department, you can count on H&M to bring you a variety of fab new alternatives worth taking into account especially with the new lookbook featuring Arlenis Sosa Pena, who is currently the muse of Lancôme. With a fabulous feminine and flirty allure, the newest lookbook from H&M features pieces that are seductive and feminine without being over the top. A hint of innocence can be sensed in the simple combos which are more focused on giving off a fab classy allure rather than simply flas...
H&M Spring/Summer 2012 Lookbook
H&M is placing a heavy accent on vintage details and bright colored fabrics, details that make all the difference when it comes to style this spring 2012 season. Fashion this spring 2012 season features vintage, oriental as well as futuristic influences, so prepare to be dazzled by a variety of styles that will surely underline your unique personality. H&M's spring 2012 lookbook unveils hot details that will surely make you capture all the attention this new season, so take a sneak-peek at what H&M has in store for you this upcom...
Lana Del Rey The New Face of H&M
The last month was filled with a multitude of speculations regarding the possibility of a collaboration with indie singer Lana Del Rey. However, despite the prevalence of the rumors, just like in the case of the Maison Martin Margiela project, Swedish label H&M took its sweet time to confirm it. It seems that the star will indeed walk us through some of the most stylish ensembles of the new season and, what's even more exciting, the first pics have already emerged. H&M PR manager Chloe Bowers briefly motivated this highly inspired ...
H&M Divided Spring/Summer 2013 Looks
You dolls looking for show-stopping outfits should check out the new H&M Divided spring/summer 2013 looks as the popular Swedish retail brand has put together an array of fabulous garments featured in chic brights and a variety of prints. The mix of up-to-date cuts, pigments and prints feels fresh and youthful, making the new H&M Divided looks a perfect match for contemporary fashionistas. We've seen quite a few style raise from their ashes recently from which we have to mention the cool retro shorts and the stylish 90s bodycon dr...
H&M Divided Daydreams 2013 Lookbook
Summer newsflash: romantic white and lace detailing are must-haves. Okay, maybe this is not a surprise for fashionistas who are constantly hunting the latest trends, but anyway you should know that one great source of all-things-pretty and flirty is the latest H&M Divided Daydreams lookbook. Well, the famous Swedish retailer never ceases to amaze its customers with fresh, good-looking collections. Season after season, we are excited to see what H&M has prepared for us. And for summer 2013 the brand didn't disappoint us bringing a wid...
H&M Rock Festival Collection 2013
Who says that festival fashion shouldn't be trendy? Well, with the multitude of statement-making goodies available in stores and online, staying stylish in mud and rain is now possible. World's most renowned brands bring loads of clothes and accessories for you to look cool regardless the weather conditions. If you're searching for some hip ideas, check out the new H&M Rock Festival collection filled with all the right pieces for you to keep it voguish while watching your fave band! So, are you a festival-goer? If your answer is 'yes'...
H&M Casual Classics Summer 2013
Check out H&M's Casual Classics summer 2013... It's time to discover the essentials that can be worn in an endless number of ways, from relaxed to casual chic. The famous Swedish retailer offers once again an array of versatile timeless favorites that you can mix and match at ease putting together enviable ensembles. Think simple yet trendy pieces that can see you through the warm season in style! And H&M knows how to satisfy our sartorial cravings! The latest H&M Casual Classics have been updated and given a fashion-forward f...
Doutzen Kroes for H&M High Summer 2013
H&M tapped VS bombshell Doutzen Kroes for its latest summer campaign. The H&M High Summer 2013 campaign was photographed by Terry Richardson in Mexico. The model was ecstatic to work with the brand for the new campaign. She even stated: “It was fantastic! Everyone who works at H&M is so nice, and they immediately gave me the feeling that I belong to the family.” Now that you know why the newest H&M campaign makes you want to head to your favorite vacation destination, let's focus a little more on how to use the Swedish brand'...
H&M Trend Update 'The New Mix' Lookbook
If there's one brand that knows how to meet its devotees' needs by translating some of the hottest straight-from-the-runway trends into wearable and pocket-friendly goodies, that is definitely H&M. Season after season, the renowned Swedish retailer brings fashion-forward clothes and accessories for style-savvy girls eager to stay stylish regardless the temperatures outside. And the new H&M Trend Update 'The New Mix' lookbook features just the perfect pieces for the sunny days ahead. At H&M, the light of spring came with it a l...
Swedish Hasbeens for H&M Spring/Summer 2011 Collection
International fashion retailer H&M has been working with the cult label Swedish Hasbeens to create a special spring/summer 2011 wooden-soled footwear collection. The new line, inspired by the traditional Swedish styles of the '70s, will hit worldwide stores starting with April 20, 2011. There will be three styles of clogs in different colors made according to the Swedish brand's specific methods and using environmentally friendly materials. Emy Blixt, founder and designer of Swedish Hasbeens, says about this new collaboration that "We ha...
H&M Essentials Collection Spring 2011
Famous Swedish retailer H&M is back again with a new collection that must be shared. The H&M 'Essentials' lookbook by Ann-Sofie Johansson for spring/summer 2011 focuses on the head designer's fashion favorites. The line focuses on casual, effortless clothes, perfect for all those who want to keep their appearance while staying comfortable. As the name suggests, the collection includes beautiful, stylish essentials and tailored versions of casual clothes, such as elegant blazers and jackets, yet teamed in amazing, fashionable contrast...
Versace for H&M Fall 2011 Capsule Collection
After the H&M x Lanvin collaboration, that turned out to be a tremendous success, H&M aims to exceed the consumer expectations once again by featuring another exciting collaboration with Versace. Just like previous collaborations with important names from the fashion industry such as Stella McCartney, Karl Lagerfeld, Roberto Cavalli, Jimmy Choo or Comme des Garçons, the new line will give fashion interested individuals the chance of embracing high end fashion at a reasonable price range. Margareta van den Bosch, creative advisor at H...

