Alexa Chung to Launch Her Own Fashion Line
Nowadays, most female celebrities get to launch a fashion or beauty project. While many such initiatives are frowned upon, other seem like a very natural addition to the star's current interests. Alexa Chung's much anticipated initiative definitely belongs to the later category. After mesmerizing everyone with her unique sense of style and fronting campaigns for a variety of labels such as Maje or Supega or the collaborations with Madewell, the star is finally ready to express her creativity with her very own fashion line. The close contac...
Maje by Alexa Chung 2013 Lookbook
Alexa Chung and Maje have collaborated successfully for a while, but the Maje by Alexa Chung lookbook has taken things to a whole new level. Launched in US just recently, the new line brings a variety of interesting style ideas worth stealing. The blend of the cool Brit chick and French chicness is subtle yet always noticeable and, with so many fab influences, the new options can't be anything but amazing. Rather than focusing simply on one style of clothing, the new lookbook brought a fun mix of casual and more formal pieces, perfect for th...
Alexa Chung for Vero Moda March/April 2012
Renowned for her quirky style and her unique, super-covetable appearances, Alexa Chung managed to become the muse of numerous girls around the world. The 28-year-old model-turned-presenter doesn't just get to work for famous fashion brands but she also graces the covers of loads of renowned glossy magazines. This time, the British It-girl teamed up with Danish clothing label Vero Moda for its spring/summer 2012 collection. "Alexa Chung is an inspiring woman to work with. She knows her fashion references and is able to combine high-end design...
Alexa Chung for Madewell Fall 2011 Ad Campaign
Alexa Chung's collaboration with Madewell began in 2010 with a '60s-inspired collection which featured lots of practical pieces such as high-waisted shorts, Peter Pan-collared dresses, Breton tees and silky blouses paired with socks and sandals. Now, a few photos were released in order to introduce her second collection for the brand. Model, TV host, DJ, designer, and a true style icon for worldwide fashionistas, Alexa already tweeted that it will be "a lot of 90's in new AC for Madewell collection. Actually 70's too." Alexa herself stars in...
Alexa Chung for Vero Moda Spring 2012 Campaign
We must admit that we are head over heels with the latest Vero Moda collection due to its absolutely mesmerizing and lovely touch. The brand's spring 2012 campaign features gorgeous Alexa Chung who perfectly embodies the Vero Moda spirit. The 28-year-old model, DJ and TV presenter poses gracefully on the streets of trendy Williamsburg, Brooklyn where she currently resides. "We chose Alexa Chung to make a statement for VERO MODA. She is an extremely fashion conscious woman and will surely provide extra focus on VERO MODA’s trend styles," Vero...
Alexa Chung for Vero Moda Ad Campaign
Alexa Chung is the new face of Danish brand Vero Moda. The 28-year-old model, DJ, TV presenter and designer stars in the label's fall/winter 2011-2012 campaign sporting lots of 'glamorous vintage classics from the seventies'. The photos were shot earlier this year in an amazing New York apartment and manage to perfectly capture the essence of the collection that has a strong Chung-inspired feeling. Renowned for her quirky, cool and effortlessly hip style, Alexa is a constant point of reference for fashion addicts around the world. "Alexa Chu...

