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Singer Pitbull will be launching two fragrances for men and women soon. The Miami born singer , whose real name is Armando Christian Pérez, will be launching his two new scents, Pitbull Women and Pitbull Man, during his New Year’s Eve concert at the American Airlines Arena in Miami, however presales will begin as early as December 1st. The star has worked with Jacavi Worldwide, which is his global licensing partner, and Parlux Ltd., his fragrance licensee, and decided to sell his new scent exclusively via Amazon until February 2014.Though ma... Read More
Beyonce's Rise fragrance will soon hit the market. Releasing a secret self-titled full album complete with videos at midnight without any sort of promotional efforts beforehand and having it hit a million in sales soon after and becoming the fastest selling album on iTunes wasn't enough for the singer, who also launched a scent for her Mrs Carter World Tour. Beyonce also found time to take her growing fragrance empire in a new direction by exploring a different set of notes.It appears that the Beyonce Rise perfume developed by Loc Dong of In... Read More
The women's version of the Burberry Brit Rhythm fragrance will hit the counters in January. The label has launched the fragrance for men this September and is now extending its offerings with a new scent that targets specifically Millennial women.The new Burberry scent for women is characterized by Burberry CEO Christopher Bailey as being sexy and rock 'n' roll, as he told WWD.com that the new fragrance “is aiming to capture the emotion, excitement and attitude attached to live music. It’s really that kind of adrenaline feeling that you get ... Read More
The Salvatore Ferragamo Signorina Eleganza fragrance is scheduled to arrive in stores starting with February. If the original Signorina fragrance had a distinguishable youthful allure, the new scent has a more sophisticated note, targeting a different age group. Ferragamo Parfums chief executive officer, Luciano Bertinelli, told WWD.com that: “With the original Signorina, we had a core target of a woman between 18 and 25 years old, and now we’re really looking at a woman 25 to 30 or 35 years old, who’s a little more mature and independent.”T... Read More
Katy Perry has prepared a new version of her Killer Queen fragrance: the Killer Queen Oh So Sheer scent, which is meant to be a suitable choice for the spring season ahead. The singer wasted no time and let her fans know about her latest limited edition scent on her fragrance Facebook page on February 3rd, writing: Ready to say goodbye to winter? Killer Queen Oh So Sheer has a light floral scent that will have you thinking spring is already here. This Limited Edition fragrance is now available in select countries.''The new Killer Queen Oh So... Read More
New Karl Lagerfeld fragrances for both men and women will be hitting the market this month. The eccentric designer made the announcement a while back, however, he was very discreet when it came to details. However, now that the launch date approaches, more details are finally becoming available. It appears that the new fragrances were created in collaboration with Inter Parfums SA and that the designer wanted the new scents to have a modern vibe.“When lavender is too basic, I don’t like it. Especially in the modern world, there has to be a k... Read More
Sofia Vergara is preparing to launch her first fragrance, Sofia. The 'Modern Family' actress will be unveiling her new scent on April 24 at HSN. The new perfume, which is described as an oriental floral scent, was done in collaboration with fragrance house Parlux Ltd. and packaging specialist Maesa. The star was adamant about having a decisive role in the development of the project, according to WWD.com. “I usually don’t like getting into things where I don’t have a say. I just don’t want to give them my name and say, ‘Do whatever you want.’... Read More