'The brighter, the better' seems to say the latest collection coming from famous retailer Primark. No gloomy shades, but vibrant reds, purples, yellows, or blues to brighten up cold winter days. Take a glimpse at the Primark Autumn/Winter 2011 Lookbook and prep your wardrobe for the season ahead!

Waiting for rainy, chilly autumn days to come, we also need to start preparing our season-appropriate wardrobe. And with the great offer available, there's no wonder our task becomes a quite tricky business. The latest Primark collection is one good example in this sense. The British high street store brings a special lookbook with its main pieces for autumn/winter 2011. Dazzling brights, but also autumnal shades, an unique 60’s and 70’s combination, the new line has everything you need in order to stay fashionable despite the cold weather outside.

It's all about glam, luxurious, stylish outfits this season. The Primark autumn/winter 2011 lookbook features some of the hottest must-haves such as high-waisted pencil skirts, elegant dresses and coats, feminine, pussybow blouses, and enviable high-heeled loafers. Besides, printed coats, cozy chunky cable knits, knitted skirts, a lavish furry coat, and comfy trousers are among the brand's most voguish offers. The trend we all have a crush for? Those lovely '60s Peter Pan collars, so girlie, yet utterly chic.

Primark Fall/Winter 2011 Lookbook Primark Fall/Winter 2011 Lookbook

Primark Fall/Winter 2011 Lookbook Primark Fall/Winter 2011 Lookbook

Primark Fall/Winter 2011 Lookbook Primark Fall/Winter 2011 Lookbook

Primark Fall/Winter 2011 Lookbook Primark Fall/Winter 2011 Lookbook

Red? Checked! Blue? Checked! Yellow? Checked! Fuchsia? Checked! Orange? Checked! Give your winter wardrobe an instant update with these vibrant shades and get ready to make a fashion statement. No more dull outfits, but intense colors that can brighten up any outfit. Even though designers are used to go for neutrals during the cold season, this time we can see a plethora of bright hues on the catwalks. The Primark autumn/winter 2011 lookbook dares some amazing, eye-popping combinations, a dynamic color blocking that can instantly boost self-confidence.
It is said that fashion repeats itself. The new Primark collection brings a super-chic '70s vibe through refined jumpsuits and elegant high-waisted pencil skirts. You can also find a wide selection of cozy chunky knits and knitted skirts to keep you warm during cold winter days.

Primark Fall/Winter 2011 Lookbook Primark Fall/Winter 2011 Lookbook

Primark Fall/Winter 2011 Lookbook Primark Fall/Winter 2011 Lookbook

Primark Fall/Winter 2011 Lookbook Primark Fall/Winter 2011 Lookbook

Primark Fall/Winter 2011 Lookbook Primark Fall/Winter 2011 Lookbook

If brights are too much for you, Primark also has a wide range of softer autumnal shades. Therefore, from brown and mustard to plum and burnt orange, these hues are perfect for those who want to bring warmth into their wardrobe. As for the outerwear, you can boost cuteness with a colored coat or you can choose a printed version to shield you from wind and rain. Elegant, with a grown-up flair are the pants in the Primark autumn/winter 2011 lookbook.
And since no outfit is complete without the appropriate accessory, we cannot leave out those astonishing, towering loafers, nor those cute, elegant handbags. Not to mention those pretty socks tucked into dizzy, breathtaking platforms.

Primark Fall/Winter 2011 Lookbook Primark Fall/Winter 2011 Lookbook

Primark Fall/Winter 2011 Lookbook Primark Fall/Winter 2011 Lookbook

Primark Fall/Winter 2011 Lookbook Primark Fall/Winter 2011 Lookbook

Primark Fall/Winter 2011 Lookbook Primark Fall/Winter 2011 Lookbook

Photos courtesy of Primark