The 2010 spring summer season is full of surprises and of the most pleasureful surprises is the new trend featured in all designer collections. Find out what makes this new trend as hot as celebrities are going crazy for it.

White is the new black and everyone is wearing it. From teenagers to grownups, this monochromatic color suits all ages and almost all type of events.
Fashion trends change every season in order to bring diversity and upgrade the fashion style of a person, avoiding a routine. White fashion trend seems to have caught everyone's attention as celebrities seem to can't get enough of it.

Snow white immaculate works with every skin complexion, enhancing it's beauty. Tanned skin benefits from a great amount of contrast, contrast which looks absolutely fabulous. Fair skin women also look beautiful as the similarity between the outfit and the skin creates a fairytale appearance.
White is a symbol of purity and innocence this is why it is a timeless color. Some colors come and go out of fashion but white has never missed from the color trends as it's elegance and simplicity will always be fashionable.

ADAM 2010 Fendi 2010

Celebrities are always seen wearing the latest fashion trends and this year celebrities have underlined that there is a new trend in town: white. White has been one of the most popular colors at this year's red carpet event, the Grammy Awards. Celebrities like Rihanna, Eva Longoria, Pink, Amber Rose, Fergie, Megan Fox, Blake Lively are only a few celebrities which dazzled wearing white at the 2010 Grammy Awards. White has the ability to illuminate the skin and emphasize the design of different outfits.

Herve Leger 2010 Lacoste 2010

Fashion designers have created gorgeous fashion collections and the one thing all the collections had in common was the color white. White was present in every fashion collection as it is a timeless color which looks gorgeous and suits perfectly the warmth of the spring summer season. Designers like Gucci, Herve Leger by Max Azria, Osman, Marchesa are only a few designers which used white to create gorgeous feminine outfits.
Don't be afraid to go all white as you will look fabulous and trendy for any occasion.