Sizzling hot! This how the Versace spring/summer 2013 campaign can be best defined. Check out the hottest new season essentials from the label.
The runways were filled with sexiness and sophistication at the
Versace spring 2013
collection when it was first presented, but the luxury
label took it one step further in their new spring 2013 campaign,
presenting the new season offerings in a much, much sultrier
manner. The brand relies on world renowned supermodels to highlight
its glam perspective for spring. Daria Werbowy, Joan Smalls and
Kate Moss shine in
the new campaign shot by Mert Alad and Marcus Piggott despite the
midnight impression given by the background.
The label was one of the few brands which supported the return of gladiator inspired looks. Instead of a multitude of masculine vibes typically associated with military themed lines, Donatella kept the sexy and feminine allure closely associated to the label and paired it with the edgy touch of the typical gladiator sandals. The contrasts between lace and leather and lace, between the flowy fabrics and the high impact jewelry bring an incredibly desirable exotic beauty allure to the looks which the new shots reveal within seconds.
Die-hard fashionistas and fans of the label know that typical
Versace dresses are not
for those who rank modesty among the most desirable attributes of
their looks and the new campaign strengthens this almost axiomatic
characteristic of the label even further. Flashing a lot of skin is
generally frowned upon, yet the brand does so in a tasteful manner
which predictably makes everyone want to analyze the looks even
Intriguing, eye-catching yet tasteful, the new campaign proves that you can have it all if you're daring enough to abandon your comfort zone to step into the spotlight. You'd be hard pressed to avoid it with such attention-grabbing combos. The new ads clearly display the style essentials suggested by the brand. Gladiator sandals, colorful and feminine flowy dresses, luxurious handbags and, of course, high impact jewelry to match the smoldering allure of the spring 2013 Versace stunners.
Photo courtesy of Versace