The latest Married to the Mob holiday 2012 lookbook is packed full with statement-making tees, perfect to spice up all your combos!
Okay all you gorgeous dolls, this collection is not for the
sartorially shy fashionistas. Oh, but these goodies are too bold to
be true and meant for those of you who are not afraid to shun
stereotypes and stand out from the crowd choosing some
look-at-me-now tees. Well, by now probably most of you know what
we're talking about. Yes, it's the latest Married to the Mob
holiday 2012 lookbook packed full with statement-making pieces
guaranteeing to spice up all your combos!
The famous brand brings once again a stunning range of lust-worthy designs perfect to add instant attitude to your appearance. The lineup features an assortment of super bold graphics and soon-to-be classics, like the cropped BITCH RELAX and vintage-Dior-inspired World Champion tops, plus some cozy winter crew necks. Well, just have a nosey at these beauties and see it for yourself!
Shot by Prince & Jacob of the Lovecat Magazine, the latest
Married to the Mob holiday 2012 lookbook features the brand's
longtime muse "Sweet 16" Sarah. The collection includes some pretty
cool eye-catchers for you to add an edgy feel to your styling. But
how did everything start? Designer Leah McSweeney explains it.
"Sitting on my stoop of my old apartment on Spring St. Talking sh*t and being bored, we came up with doing a tee shirt line. It just clicked and made sense. All our guy friends were doing it so why not us? Give something fresh for the ladies to rock. I didn't even have to do much for it to catch on. I think it was something the "scene" needed. Because people too to it right away. All I did was photograph my friends wearing the tees on my block and that’s all it took," Leah said in an interview.
"It’s so funny cus I know mad people who start up brands put so much thought into how they are gonna do it. Business plans and marketing bulls*it. We did pretty much the opposite. We didn't plan anything…we kept it real from day one and that is why I love MOB," she added.
In time, the company managed to grow tremendously and became a lifestyle brand, "focusing not only on clothing, but on bringing you all dope cultural aspects of female-influenced society." And we are totally hooked with the daring designs the creative team brings season after season. Okay, but what about Leah's personal style?
The designer says that, "Park Ave meets the projects? I don’t know. I change it up a lot. Sometimes I think back to a month ago and I’m like "I wore that? What was I thinking?" It’s always evolving."
Photos courtesy of Married to the Mob