This year seems to have started quite well for Kate Moss who has recently struck a deal with luxury brand Dior and now will be promoting the Dior Beauté line, more precisely the Dior Addict Lipstick. Discover the latest details about the model's new project along with some news from her personal life.
Creating effective marketing campaigns and choosing the best brand
ambassadors for the brand seem to be the most prevalent activities
of most retailers. The luxury brand Dior makes no exception to this
rule as it has just chosen its ambassador for the Dior Beauté line.
After selecting Natalie Portman for the "Miss Dior Chérie"
campaign, the brand has decided to take it one step further and
confirmed that Kate Moss will be representing the Beauté
line.![]()
Similar to the rumors about her engagement with Jamie Hince, the
rumors about Kate's new role as a spokesmodel are nothing new.
Speculations about this collaboration have begun emerging since
last October, when during the Paris Spring Fashion Week, the world famous
supermodel has been spotted applying Dior Addict Lipstick in
Charmed Pink No. 578 lipstick.
Since then, paparazzi and fashion enthusiasts alike have begun
speculating about Kate's possible advertising contract with the
luxury brand. Proving once again that making beauty retouches while
in public is rarely a simple, casual action in the case of world
famous stars, Kate met the expectations of those who spotted her as
the perfect choice for the brand.
Kate, who has made various other advertising campaigns for famous
brands such as Yves Saint Laurent Chanel and Rimmel will now be promoting the
Dior Addict Lipstick collection. Aside from the iconic lipstick,
the High Shine line will offer more translucent shades. The new
Dior ad campaign is only set to debut in fashion magazines in May,
however, in order to build anticipation and excitement for the new
products, some photos as well as a short video featuring the
advertising campaign have already been released to keep things
interesting.
As anticipated, the latest advertising contract the diva scored,
isn't the only reason for excitement and joy for Kate. After
countless rumors about a possible engagement with her long term
boyfriend, it seems the much awaited event actually occurred as
Kate has finally accepted his proposal. In light of all this new
info all we can do is congratulate Kate both for her achievements
at work as well as in her personal life.
Photo courtesy of Getty Images, Dior


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