H&M Divided joined hands with rapper CRO to create a cool fashion collection, so check out the result of their collaboration!

H&M Divided has a new surprise for its European fans as the cool retail line joined forces with one of the hottest newbies in the German Rap-scene, CRO, and the result is oh-so-fabulous. Fun, youthful and fierce the new H&M Divided Design by CRO collection will surely sweep you off your feet if you're all about street-chicness as he laid back, attitude-packed garments are made to steal the spotlight.

The Swedish multinational fashion-retail giant seems to be on a roll as this year the brand unveiled its first ever H&M Fall 2013 Paris Fashion Week show and in recent years it has ventured into the world of fashion collaborations pairing with huge names in the high-end fashion scene such as Versace and Marni. The brand has also joined forces with numerous celebs for fashion design collaborations or promotional purposes only, A-listers such as Vanessa Paradis, Lana Del Rey and David Beckham and the fact that H&M is not putting an end to its chain of collaborations proves that the fans love everything that comes out of production!

H&M Divided Design by CRO Collection H&M Divided Design by CRO Collection H&M Divided Design by CRO Collection


The H&M Divided Design by CRO collection brings an array of printed tees and tank-tops featuring graphic prints that sizzle and that add a bit of youthfulness to the otherwise simple cuts. Animal prints seem to fascinate the rapper hence he's always spotted donning a Panda mask, as well as messages are etched on the designs that go with all types of casual garments such as leggings, jeans, shorts or cool minis, so be sure to mishmash your fave items to create a personalized outfit that you'll be proud to flaunt while out and about!

Although tees dominated H&M's Design by CRO lineup a pair of cool black and white spotted print leggings which display very subtly the word 'millk' printed here and there, two stylish sweaters, a fun shopping tote bag and a two-tone backsnap hat, so browse through the complete lineup and pick your new season must haves as this is a limited edition collection and the cool, youthful-vibe garments will surely fly off the shelves.

The new Designs by CRO will make their way to the stores starting April 4th in around 200 stores and online in Germany, Austria and Netherlands, so keep an eye on the lineup and grab your faves as soon as they're made available!

H&M Divided Design by CRO Collection H&M Divided Design by CRO Collection H&M Divided Design by CRO Collection H&M Divided Design by CRO Collection


See also:

H&M Divided Accessories Spring 2013 Lookbook

H&M Divided Girls Spring 2013 Lookbook

H&M Summer 2013 Lookbook


Photos: H&M