The Free People May 2013 catalog continues on an optimistic and fairly romantic note being a fabulous representation of the Roshambo theme which was highlighted a while back. The new outfits are just as romantic as ever packing a good dose of femininity and chicness all viewed through the effortless chic lenses the label has gotten us used to. 

The summer holiday vibe is extremely easy to pick up due to the effortless allure tackled in each and every new season look.

The Free People catalog for 2013 was shot in Rio by Guy Aroch and features models Sheila Marquez, along with Britt Maren and Michele Ouellet. The idea of the new catalogue is mending a broken heart and the fab scenery and gorgeous clothes can definitely go a long way. 

Free People May 2013 Catalog (1)Free People May 2013 Catalog (6)Free People May 2013 Catalog (3)Free People May 2013 Catalog (4)

Rather than going for the bold and bright choices, the label opted for versatile tones and eye-catching prints in order to make a statement. Long skirts, airy dresses, cropped tops, fab swimsuits...the selection is fairly generous both in terms of the number of pieces displayed and as far as the styles included are concerned.

Free People May 2013 Catalog (5)Free People May 2013 Catalog (10)Free People May 2013 Catalog (12)Free People May 2013 Catalog (13)

The new Free People catalogue is definitely a fab balance between versatile pieces and spectacular high impact items. This was one of the most awaited catalogues from the label and it seems as the label didn't disappoint fans bringing a great variety of options which can instantly spark one's creativity. While the pieces themselves are enough to spark one's creativity, the accessories are the ones that truly make the new outfits completely stunning.

Summer is all about going for simple yet high impact new season accessories and the new Free People May 2013 catalog definitely manages to reflect the principle perfectly. Starting with regular summer accessories such as fab sunglasses, wide brim hats to protect one from damaging UV rays and comfy flat sandals perfect for long sessions of sightseeing, the new alternatives feel effortless. For an extra dose of attitude, metallic accents in the form of edgy jewelry choices complement the new styles nicely.

Free People May 2013 Catalog (14)Free People May 2013 Catalog (15)Free People May 2013 Catalog (16)Free People May 2013 Catalog (17)Free People May 2013 Catalog (19)Free People May 2013 Catalog (2)

You might also like: 
Free People Dark Rose Lookbook Spring 2013
Massimo Dutti May 2013 Lookbook

Photos: Free People