Effortless chic looks are the focus of Esprit's new season ad campaign. See the label's fab new campaign featuring Dree Hemingway and Liu Wen.
Esprit enlisted supermodels Dree Hemingway and Liu Wen for a
fabulous set of options which put the right balance between
utilitarian vibes and effortless chic ensembles which never fail to
amaze. With the infamous Terry Richardson behind the lens, the new
Esprit spring/summer 2013 campaign definitely provides
interesting alternative worth considering. Staying chic this season
doesn't have to be effort intensive and if you're still unsure
about how to properly reflect these concepts the new looks can
prove extremely inspirational.
The theme of the new Esprit spring 2013 campaign is "Travel in style, travel in company". The looks are complex enough to suit various needs yet modern enough not to feel too polished. The pieces are on the versatile side, however the combos manage to put them in a completely new light. The laid back tailoring style is a definite plus which makes the new campaign even more eye-catching. Of course, denim is an indispensable staple in the new season and Esprit is definitely bringing a multitude of fab looks which put jeans in a new light.
The spring season is perfect for fab casual outfits with a fab
classy twist. It can be easily obtained through simple layering
techniques which instantly elevate a look without too much effort.
A fab blazer, a modern leather jacket or a fab denim shirt can be
ideal for this purpose. If you also opt for a permissive color
palette comprised of fab neutrals, the possibilities are definitely
extended. Must haves for the new season? Fab denim pieces, amazing
striped t-shirts, cute shorts or subtle floral prints which blend
in with the fabric.
The utilitarian vibes definitely stand out in the new Esprit spring/summer 2013 campaign and a subtle masculine allure makes the looks all the more exciting. In the true spirit of effortless chicness, accessories are kept at a minimum and only added mostly with practical reasons in mind. The looks speak for themselves, making the new Esprit spring/summer 2013 campaign a worthwhile source of inspiration and creative insight.
Photo courtesy of Esprit