Dolce & Gabbana heats up the spring/summer 2013 fashion scene with a fab new campaign inspired by Southern Italian traditions. Have a glimpse of the new options.


For Dolce & Gabbana, the new season style is all about diversity. We've seen the label adopt 'the more the merrier' mentality in the Dolce & Gabbana fall/winter 2012 campaign and it seems spring/summer 2012 ads are created with the same perspective in mind. The Southern Italian traditions and Luchino Visconit’s 1948 film “La Terra Trema” have inspired this comprehensive ad campaign. Full of incredibly diverse looks that can't be fully grasped at a superficial glance, the new campaign brings together big names from the modeling business. Bianca Balti, Bianca Brandolini, Kate King, Monica Bellucci, Zuzanna Bijoch work together in order to reveal the season's hottest looks from the luxury label.

It's hard to single out the best pieces of the new campaign as there are so many of them! Dolce & Gabbana was always known for its feminine designs and the new options are making a strong case for experimenting with bold designs with an understated romantic component. Whether we're talking about dresses, raffia bags, accessories, the message of the new collection is fairly straight forward: for a noteworthy style update this season, experimenting with pieces that you might not think of can be the ideal way of uncovering new style paths you can enjoy.

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Lace, amazing floral prints, stripes or opulent accessories are some of the powerful style elements that can be put to work in order to achieve a similar high impact effect that is sure to get you noticed. From utterly bold choices to more versatile ensembles, the details make all the difference. While some additions might not be practical, others might be just the right ingredient for adding a distinct allure to your new season outfits. The upcoming months are all about unleashing your inner diva and being open to new possibilities. The time for shying away from the spotlight is definitely not in the upcoming months.

Though the high impact feminine outfits as a whole are the main area of focus, the accessories are no less important in creating a memorable look. As you might have noticed in the Dolce & Gabbana spring 2013 shoe collection and the spring 2013 handbag line from the label, the options aren't your typical safe and monochome designs with a seasonless allure. On the contrary, these alternatives have a strong seasonal component, which makes them perfect alternatives for those who like to make a statement by relying on the power of eye-catching accessories as opposed to rocking faddish combos.

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Photo courtesy of Dolce & Gabbana