Blumarine has unveiled its latest spring/summer 2012 ad campaign featuring beautiful model Vika Falileeva. Take a peek and get ready to enter into a magnificent world where elegance and seduction are mixed with exuberance and playfulness in order to create a strong, cosmopolitan and individual style.

Beautiful Vika Falileeva models for the newest Blumarine spring/summer 2012 ad campaign photographed by Sebastian Faena and styled by Carlyne Cerf de Dudzeele. Vika is seen wearing strong and cosmopolitan looks in a range of eye-popping colors and dazzling prints. With a touch of elegant flirtiness, the famous brand's collection has a special seductive and glam vibe. A deluxe mix and match for women who love to stand out through classy, sophisticated ensembles.

There are dresses with full circle skirts and well-defined bodices, sexy shorts, bandeau tops, oh-so-alluring fitted dresses with three-dimensional sequins, biker jackets in vivid colors, and refined all-white and all-black looks. Step into spring with delicate flowers all around! And the Blumarine spring 2012 collection definitely manages to wow through its impressive, bold floral and tropical prints. Not to mention how astonishing those 3-D floral embroideries looked!

Blumarine Spring/Summer 2012 Ad Campaign

Blumarine Spring/Summer 2012 Ad Campaign

Blumarine Spring/Summer 2012 Ad Campaign

Blumarine designer Anna Molinari succeeded in bringing to life a world in which charm, playfulness and glam are perfectly combined creating a fun, exuberant feeling. There are tailored details and dramatic silhouettes drawing our attention and a wow-worthy mix of cultural influences adding that je ne sais quoi to those feminine, modern pieces. Well, the idea behind this bewitching line is that 'seduction means energy, dynamic transformation, forthright femininity, lively mood with exotic influences.'

An exceptionally stylish and cheerful design can be noticed in the Blumarine spring/summer 2012 accessories. Shoes, bags, belts, jewelry, eyewear and watches come in appealing designs, innovative materials, having a 'feminine sleekness and contemporary allure.' The brand's collection proves that an accessory is not just a simple add-on but rather a key piece that can totally make a difference. Leather bags in fringe and raffia or in pvc flowers, leather sandals with stiletto heels and beautifully embellished with raffia fringes, and numerous bracelets and earrings with sparkling rhinestones are a true feast for the eyes.

Blumarine Spring/Summer 2012 Ad Campaign

Blumarine Spring/Summer 2012 Ad Campaign

Blumarine Spring/Summer 2012 Ad Campaign

Blumarine Spring/Summer 2012 Ad Campaign

Photos courtesy of BLUMARINE