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Published on: 08 Mar 2017 by arnoldweber112
Being the host for a corporate event is a lot of pressure.
Everyone in your company probably wants different things and there’s a lot of
pressure to impress if some of your clients are in attendance. The key to
planning a corporate event is to never lose sight of why you’re hosting one.
Whether it’s for professional or personal reasons, if you keep in mind your
purpose, you’ll find yourself feeling a lot surer about your decisions.
A great corporate event deserves just as much care and
planning as any other event within your company. Give your event a purpose in
order to motivate your ideas and decisions. What is it that you aim to achieve
with this corporate event? Do you just want to take a break, or do you want to
bring your team closer together and develop a more trusting relationship with
your clients? Once you’ve identified your intentions, the planning will go
smoother and a lot faster than it might have. It’s also important to start
saving up for the event early and organise an effective budget. With the right
budget you will be able to allocate your money to where it’s needed most and
won’t waste it on impulsive decisions.
Don’t scrimp on what
This is especially important if clients or possible networking
opportunities will be at your event. Small details here and there can
communicate to people how much you care about your work. Choosing discount
options for important corporate events will likely not do any favours for
anyone. So, don’t be afraid to put your money where it matters. Details like
the invitation (which should never be sent by text or email), the entertainment
and the refreshments should all be of excellent quality if you have any hope of
impressing your guests,
Get your business
While you shouldn’t spend your time at your event discussing
the work that needs to be done, there are ways in which you can get your
company involved in the event. This is important when it comes to promoting
yourself as a business rather than
having everyone seeing the event as a simple party without purpose. One way in
which you can do this is by getting your brand involved by designing the décor
after your company colours and core values. You can also get branded
entertainment, like a photo booth with your company logo.
Entertain and improve
The entertainment is possibly one of the most important
aspects of any corporate event. If your corporate event only includes your
employees then your entertainment should be centred on improving work
relationships and making employees feel more involved with the rest of the
team. On way to do this is to entertain them with activities that involve team
working challenges, such as a corporate treasure
hunt. When everyone in the company works as a
team it weakens the barrier between boss and employee, making people feel more
comfortable in the work place, and can build a friendly environment where
employees feel supported.